World Wildlife Fund is the
Billboard
Mission
WWF's mission is the conservation of nature. Using the best available scientific knowledge and advancing that knowledge where we can, we work to preserve the diversity and abundance of life on Earth and the health of ecological systems by:
We want your opinion! Visit the new WWF website and come back to Care2 to tell us if you like the new design.
WWF's mission is the conservation of nature. Using the best available scientific knowledge and advancing that knowledge where we can, we work to preserve the diversity and abundance of life on Earth and the health of ecological systems by:
- - protecting natural areas and wild populations of plants and animals, including endangered species
- - promoting sustainable approaches to the use of renewable natural resources
- - promoting more efficient use of resources and energy and the maximum reduction of pollution
WWF’s marine campaign – WAVE FORWARD – has officially launched
Read about WWF's work to conserve our planet's vital marine environments and learn what you can do to help. Play the interactive game, What Fish are You?, and discover your inner fish. Make a personal pledge to help WWF protect the future of nature or browse other pledges.
Feeds from the Web

WWF News Releases
- Fishing Technology That’s Letting Turtles Off the Hook 2 days ago
- Multiple Polar Bears Discovered Swimming Many Miles From Alaska Coast 1 week ago
- “Salamanders to Elephants,” Carter Roberts featured in 1 week ago
- Congo Basin Unveils World's Largest Protected Wetland 1 week ago
- WWF Outfits Bluefin Tuna with Tags to Shed Light on Population Decline 2 weeks ago
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