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Tired of Being a Consumer? Try Going Useless
Jun 4, 2009

A clever new brand challenges consumerism with a line of ethically sourced products and an ironic message: use less. How many consumers does it take to wreck a planet? More importantly, how many people will it take to fix it? It might seem like semantics, but there’s a fundamental difference between people and consumers. As marketers, [...]

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Posted: Thursday June 4, 2009, 9:46 am
Tags: living green social good media [add/edit tags]

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Max Gladwell
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male, age 39, single
Santa Monica, CA, USA
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