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Tired of Being a Consumer? Try Going Useless
Jun 4, 2009

A clever new brand challenges consumerism with a line of ethically sourced products and an ironic message: use less. How many consumers does it take to wreck a planet? More importantly, how many people will it take to fix it? It might seem like semantics, but there’s a fundamental difference between people and consumers. As marketers, [...]

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Posted: Thursday June 4, 2009, 9:46 am
Tags: living green social good media [add/edit tags]

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Max Gladwell
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male, age 39, single
Santa Monica, CA, USA
MAX'S SHARES
Oct
22
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You don’t necessarily need an expensive MBA or a degree in environmental sciences to learn about social and environmental responsibility. In fact, many could learn from school children armed with about $17. One of my favorite quotes I was lucky ...
Sep
21
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Max Gladwell founder Rob Reed joins Zumbox as VP of Marketing and Government Relations. Our second one-on-one interview. We’ve covered Zumbox several times since the site went live in late December of last year. The so-called Paperle...
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Max Gladwell founder Rob Reed joins Zumbox as VP of Marketing and Government Relations. Our second one-on-one interview. We’ve covered Zumbox several times since the site went live in late December of last year. The so-called Paperle...
Aug
25
(0 comments  |  discussions )
This is a re-post from Nick Aster of Triple Pundit. Please vote for our SXSW panel(s). Every March in Austin the South by Southwest Interactive Media conference kicks off. The event attracts thought leaders on a wide spectrum of technology, mostly dig...


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SHARES FROM MAX'S NETWORK
Nov
5
by Hans L.
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In September of 1998, the Drive Against Malaria was launched from British Royal Navy vessel HMS Fearless by the First Sea Lord. This was David Robertson's one man mission to drive through as many countries as he could, creating the “Worlds Longe...
Nov
2
by Hans L.
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Can you picture 7,000 young buffaloes being rounded up and killed by a thousand drunk men carrying large knives? A festival where 200,000 animals are killed to please a goddess? This is exactly what -if nothing is done- will happen from November 24, ...
Oct
21
by Hans L.
(1 comments  |  discussions )
Will you help me fight FGM? Female genital mutilation is not an “exotic issue”: Today, FGM is one of the most systematic and widespread mistreatment and violation of childrens’ rights worldwide. Every year, more than three millio...
Oct
17
by Hans L.
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use this as your profile picture on oct 17 worldpovertyday
by Hans L.
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On World Poverty Day we are attempting to blackout Facebook by posting black profile pics - just a Facebook event no excuse not to attend!http://www.faceboo k.com/event.php?eid=12426 039964Today is October 17 World Poverty Day - we will attempt our next...


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