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Jan 16, 2013

Close to 400 million mobile phone users in China, where intelligent machines accounted for what percentage data statistics, we have not yet learned from China Mobile communications 100, Telecom, China Unicom mobile phone shop, but we can see the future the trend of the mobile phone market, big screen, ultra-thin, non-removable smartphone embark on the a popularity Road.

Before the gossip spread, China's mobile phone operators, has begun all Clearance to clean up the 2G phone, 3G phone shelves, intelligent machines bottleneck was always the life above. In the face of such a large mobile phone market, usb power pack is no longer a distant dream pavilion, coupled with the Tablet PC and notebook market, the demand for mobile power is self-evident.

The biggest problem is the mobile power industry?

The biggest bottleneck of mobile power lies not in production, but in sales. While sales of the biggest problems is that the channels. And the the channels biggest problem is how power sold to consumers in the hands of the agent's mobility.

Mobile power charger for iphone industry sales from the current point of view, all the mobile power sales model is a leading consumer, rather than a consumer initiative to demand. Mobile power enterprises also develop a user market.

Currently, there are two particularly prominent phenomenon of mobile power industry:

1, the user does not know what is a mobile power?

 Mobile power network site search data, the more the problem is that the user does not understand what mobile power? Or mobile power supply did not know how to use, where? Our other words, the vast majority of Users only know when the phone battery is not enough, buy one or two spare batteries, and did not expect to buy a mobile power supply as life products. User market is huge, but the mobile power market development trend not as flat, this is indeed a big problem in the industry.

2, there are a certain number of mobile power backlog in channel inventory.
 The traditional companies are known to have channels to get the world to give the channel is king, so mobile power companies are stepping up the construction of the channel, but it may also some channels may not understand a question. Is mobile power is a relative who is a bit special products, unlike like refrigerators, television sets, mobile power core part of the batteries, which is one with the duration of the growth will produce performance loss of the product, we can spend such a set of data to speak.

For example, a mobile power in the factory when fully meet product nominal data, to the hands of channels, if after six months, before sales to the terminal, and then the loss of power will this mobile performance, whether the loss of the number of need batteries industry professional technicians to answer.
Industry in general practice in the batteries is re-activated, the performance of the batteries to activate again, every time you activate the power of life is the loss of time to move.

If you move the power is still under manufacturers Fortunately, professional equipment is a one-time re-activation, but if a lot of cargo backlog in the the channel operators pathway inventory, and channel operators rarely have such a large-scale re-activate the device, then the result : sales time is too long, mobile power "quality" of the attenuation occurs.

Channel operators will face a huge pressure, how to provide quality products to consumers?

Visibility: Everyone
Posted: Wednesday January 16, 2013, 9:47 pm
Tags: power USB packbusinesstechnology [add/edit tags]

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Wenfeng Z.
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