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Blog: Internet Radio Alive and Well - and here to stay  



Internet Radio Alive and Well - and here to stay


The Open Mic Show

1:30pm est. on Wednesday


Roger Mayer is your host.

Roger's Home Page

The guest today is is Mark Avery.

Roger and Mark had the highest ratings in a rock station for the entire country for 2 ratings periods in Santa Barbara, Ca. Mark, as a rapper, took the name "Plain White Rapper".

People in regular radio would like to put restrictions on Internet Radio as they feel it is cutting into their space.
In radio you need to use your mind to create visuals. Radio today is programmed for ratings and not listeners. You need to aim at the lowest common denominator to get ratings in order to show a profit. Years ago a radio station was worth 9-12 times their cash flow. The escalation of the price of radio stations has become very strong currently.

When internet radio becomes widely available in automobiles, the terrestrial stations will be in trouble for a listening base. Internet Radio should not be regulated as that will make it difficult for them to compete with regular radio.
Mark has started a site called UFC-unemployed fishing club. They have a video fishing show. They are creating an internet live fishing show called "Time to Fish".

We need a real outcry from the internet radio personnel as well as the listeners to prevent regulation of the internet radio freedoms. Internet broadcasters need to encourage the listeners to raise an outcry to prevent regulations so we can keep our freedom of speech on the internet. Some terrestrial radio stations are integrating their broadcasts with internet sites and communications. With internet radio the listening audience can be proven as opposed to arbitron type estimated ratings.

Internet Radio does not need a brick and mortar building to be real and very powerful. It is up to us to keep it safe from money hungry advertisers, smut throwers and scammers. Please go listen to this show and then let your voice be heard. Go to http://www.realcoachingradio.com/node/18 and then click on and listen to the May21 Show.

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Posted: Thursday May 22, 2008, 6:10 pm
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AUTHOR: NAN HERRING

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