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2011 Super Bowl Aims For Zero Carbon Emissions

2011 Super Bowl Aims For Zero Carbon Emissions

Each year, the Super Bowl attracts millions of attendees and fans from all over the country. It’s typically a massive display of American excess, with advertisements plastered everywhere and an enormous energy bill (have you SEEN the size of the jumbo-tron inside the Cowboys’ Stadium?!)

But thanks to a program created by green energy retailer Just Energy,  the 2011 Super Bowl might just be the greenest NFL championship history.

Just Energy recently committed to offset all direct and indirect carbon emissions associated with power generation at major Super Bowl XLV venues. This includes energy consumed at Cowboys Stadium for the entire month leading up to Super Bowl XLV, electricity used at NFL Super Bowl headquarters, the Super Bowl Media Center, the AFC and NFC team hotels, and the electricity used at the NFL Experience Football Theme Park – the largest public event at the 2011 Super Bowl.

Just Energy estimates the Super Bowl requires approximately the same amount of energy needed to power 1,500 homes for one year (Triple Pundit).

The electricity purchased in connection with the 2011 Super Bowl will be generated by the Sweetwater Wind Farm located in Sweetwater, Texas, 228 miles west of Dallas.

Just Energy also helped underwrite an initiative called Super Grow XLV that has planted more than 6,000 trees throughout North Texas to help offset the impact of Super Bowl events and to leave a permanent green legacy in North Texas.

Maybe soon everything will be greener in Texas, not just bigger!

Related Reading:
Empire State Building Switches To 100% Renewable Energy
Coal Use and CO2 Emissions Projected to Rise By More Than 50% By 2035
NY Jets Headquarters, Training Center Goes Solar
NFL Bends The Rules When It Comes To Paying Taxes

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Image Credit: Flickr - Ellie Gonzalez

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48 comments

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3:41PM PST on Feb 15, 2011

thanx

9:44AM PST on Feb 9, 2011

The best way for the Super Bowl to be carbon neutral is to stop selling tickets to the event and make it a televised only, pay per view event. All the people that have to travel to the event generate a great deal of pollution.

6:27AM PST on Feb 8, 2011

thanx

8:22PM PST on Feb 7, 2011

I like their use of wind power. Tree planting is good but is not a permanent solution. I support an earlier comment about the transport energy involved.

11:53AM PST on Feb 7, 2011

Thanks for this Beth. It is a great start..Just Energy must have done a lot ot thinking on this one. Love the fact that the Windpower and the planting of 6,000 trees helps.
I too wonder about all the people in attendance got there. They need a light rail transport to the site..unless they have one already?

9:32AM PST on Feb 7, 2011

Fantastic news. Glad the Packers won.

6:35AM PST on Feb 7, 2011

Yay windfarm!!!

7:50PM PST on Feb 6, 2011

Awesome, Just watched it (without carbon offsets) and was feeling "guilty" because I "knew" sports didn't care.
Nice to be wrong!

6:55PM PST on Feb 6, 2011

I agree, good start. Glad to see the effort. I did not know the Philadelphia Eagles were going green too. Very cool.

5:25PM PST on Feb 6, 2011

This is great! At least people are acknowledging there is a problem and people are taking action :)

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Disclaimer: The views expressed above are solely those of the author and may not reflect those of
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Beth Buczynski Beth is a freelance writer and editor living in the Rocky Mountain West. So far, Beth has lived in... more
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