This morning, banana giant Chiquita was forced to shut down comments on its Facebook pages when thousands of ForestEthics and Care2 activists swarmed Chiquita and Dole‘s Facebook pages asking them to stop using Tar Sands fuel to transport bananas. Activists posted images of ads targeting Chiquita and Dole which ran today in USA Today.
The ads and Facebook posts call on the companies to reject extreme fossil fuels from Canada’s Tar Sands and to embrace cleaner transportation fuel options.
ForestEthics is also expanding the reach of this campaign, turning to the companies’ Twitter accounts. You can tweet a message about the shutdown:
“ForestEthics supporters shut down Chiquita’s FB Wall with tar sands campaign http://bit.ly/nczhgR”
“Hey! @DoleFoods & @ChiquitaChatter shut down talk of #tarsands on their FB pages. RT to tell them – stop dirty fuel http://bit.ly/nEFG7h”
“Hey @ChiquitaChatter @DoleFoods – stop using tarsands fuel! RT to pass along”
ForestEthics and Care2 members have already sent the companies over 12,000 messages urging them to find fuel solutions that don’t kill forests and pollute our air and water. You can send your message here.
To sell more than 27 billion bananas a year – and to make up nearly 60% of the United States’ banana market – Dole and Chiquita consume prodigious amounts of diesel fuel for shipping and refrigeration. ForestEthics – and Care2 members — have asked both companies to reject transportation fuel that comes from Tar Sands refineries because of the impacts on communities, forests, water and climate.
Canada’s Tar Sands, located in Northern Alberta, is home to the one of the most resource-intensive oil extraction processes in history. US communities are being exposed to health problems that come with increasing US dependence on Tar Sands for transportation fuel. US refineries processing Tar Sands spew more toxic pollution than refineries that do not use Tar Sands. The health effects of refining Tar Sands are already evident in Alberta where downwind and downstream communities have levels of cancer more than 400 times the normal rates.
Extracting Tar Sands threatens an area of Boreal Forest the size of Maine, sacrificing the long-term value of these forests for the quick burning of oil. Ninety percent of the water consumed in Tar Sands mining ends up in the world’s largest lakes of toxic waste.
A 2010 poll conducted by the Opinion Research Corporation found that more than 70% of Americans “favor cleaner energy sources that use the least water and involve the lowest possible risk to the public and environment.”