Bad U.S. Economy Busts Tooth Fairy


According to the results of a recent Visa survey (PDF), the Tooth Fairy is now reflecting the growing American austerity.

Kids all across the country are feeling the sting of budget cutbacks as the average payout for a lost tooth plummets from $3.00 to just $2.60.  That’s a net revenue decrease of nearly 14% in just one year. In addition, the number of kids getting completely flown-over by the Tooth Fairy has gone from 4% to 10%  in the past year, leaving 5 in 50 kids with no tooth-loss compensation.

“The survey gives parents the opportunity to start talking with kids – even pretty little ones – about money management,” Jason Alderman, Visa’s senior director of financial education, told the Denver Post.

Despite the recent news of the Tooth Fairy troubles, parental cutbacks on child-focused spending has been on the decline for several years as the economy has tanked.  A 2008 study by Engage Mutual Assurance showed that 1 in 2 parents were notably reducing the amount of income spent on their children just to try and make ends meet.  Among the items parents listed as lost to budget cuts in family spending were holidays, outings, toys and hobbies, pocket money and children’s clothing.

With the release last month of Tesco’s Top 10 Toys for Christmas 2011, one’s mind also turns to concerns for the coming financial viability of Santa, and the “opportunities” for talks with kids about “money management” those will bring to parents in the near future.

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Photo credit: Wikimedia Commons

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Eternal Gardener
Eternal Gardener4 years ago

Dental health the first to go!

Ann G.
Ann G.4 years ago

"The number of kids getting completely flown-over by the Tooth Fairy has gone from 4% to 10% in the past year, leaving 5 in 50 kids with no tooth-loss compensation."
10% = not "5 in 50 kids" but 1 in 10. Do math.

Becky W.
Becky W.4 years ago


Amanda M.
Amanda M.4 years ago

$3.00 a tooth? When I was a kid (I'm 37 now), all I ever got for my teeth was a lousy DIME! My kids get $1 per tooth, and I would've killed for that sum as a kid!

But I agree that the economy is not improving. I had to make yet another sacrifice (as if I haven't sacrificed enough for the sake of the family already) for the sake of financial stability this month because of the gas prices killing us. Thanks to an emergency vehicle repair bill knocking our savings flat in addition to that, I had to quit going to yard sales on the weekends to look for more clothes for the kids (we've never been able or even WANTED to buy retail). Thank the Goddess I had the foresight to buy ahead over the years in case of the odd growth spurt and keep our older daughter's outgrown clothes for our younger one to grow into!

But I still say we're not poor. As long as we have a roof over our heads, food on the table, clothes on our backs, the utilities are paid for, and there's gas in the vehicles, we're not poor! If you have the necessities for life, then you truly have everything you need.

Louise D.
Louise D.4 years ago

Okay it might be the fact that I did catch the Tooth Fairy in my dream catcher and it met with a little accident, me bad. I have been having a problem with shape changing pixie creatures recently, underpant gnomes, girl scouts, little old ladies, Vampires, Zombies and various figments of my imagination and I had to take drastic action do how was I to know that the Tooth fairy was going to be decapitated when it flew into my dream catcher, maybe I shouldn't of used razor wire. That and when I filled in for the Tooth Fairy apparently people were upset when I removed all the small child's teeth with a claw hammer. People are never satisified well I am just going use a car battery and jump leads on Santa that will serve him right for giving me all that coal.

Vicky Locke
Vicky Locke4 years ago

Oh, noes! A new crisis! Job insecurity amongst imaginary friends! Thanks, I needed a laugh.

Ellen G.
Ellen G.4 years ago

Wow inflation really hit the tooth fairy! When I was a kid I got a dime! I thought I was really doing a good job because she gives my grandkids $1. Two of them never have the tooth fairy go to their house so they gave up putting their teeth under their pillow, instead they collect them and bring them when they come to my house for a sleepover and break my bank lol. Same with the Easter Bunny, for some odd reason he leaves baskets for the same two kids at my house.

Robert O.
Robert O.4 years ago

It just shows how it all trickles down and nobody is left unscathed.

I agree with you Alexandra R. The rich are getting it richer and living it up all while the middle class suffers. The super wealthy (most of them conservative) get their tax breaks and the middle class has to flip the bill. Of course explaining that to them will fall upon deaf ears since they're convinced that they're better than everyone else and therefore they walk around with their noses in the air with an undeserved sense of entitlement. Then you also have those like Jeffrey W., who going by his pic (a big old, angry looking White guy on a motorcycle, big surprise) and profile (conservative to the core) are the epitome of the greedy, intolerant, elist, White nationalist, tea-party and you'll get no sympathy or understanding from them since emotions like that are completely beyond their scope of accomplishment and realm of capability. They're also very well insulated from the horrors of the real world (economic hardship & disparity, discrimination, bias, etc.)

Tania M.
Tania Morse4 years ago

Boohoo! When I was a kid, I got maybe 50 cents MAX per tooth. $3? That is just spoiling the kid!

Jeffrey W.
Jeffrey W.4 years ago

When the looney left has to resort to stories about the horrible economic impact on fairies, it's all over.