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Barkwheats: It’s A Dog’s (Fair Trade) Life

Barkwheats: It’s A Dog’s (Fair Trade) Life

Barkwheats was founded to serve a purpose, rather than a profit. Inspired by their dogs and a desire to support local small-scale, organic agriculture, this B Corp found its calling in dog biscuits. Grain-free, nutritious and low impact, kibble has never been so beneficial. Ingredients were carefully chosen so as to be available locally and 95% of the ingredients come from small, neighboring farms. The rest are purchased at fair prices and Barkwheats has become the first Fair Trade Certified pet product – a huge accomplishment. In this way, consumers can carry their values over to their extended pet families. 

Outside of examining input, this organization has carefully considered their output. With two years of experience, they are on the leading edge of this quickly growing industry. Packaging is 100% compostable, with a recycled box and biodegradable bag. Furthermore, all printing is done on recycled paper and the facility composts, recycles and reduces electricity usage through CFL bulbs and energy efficient equipment. Local production cuts transportation costs and funnels resources back into the community. Through careful planning and a holistic business approach, Barkwheats has molded itself into a true triple bottom-line business. 

The organization became certified as a B Corp to support the ideal of a new business model and to separate themselves from greenwashing companies, a growing problem in the industry. Additionally, Barkwheats wished to join a larger community of likeminded business people. Owner Chris Roberts states, “Business is the most powerful thing in the world right now.” It is important to harness this power and drive change. The large community to reach out to for advice has been invaluable and something for which he is truly thankful.

Barkwheats is growing exponentially and will work to continue to do so into the future. Recently installing new ovens, production will be able to expand from 80 boxes a day to 160 per hour. This will not only open markets to farmers but best of all means, “Lots and lots of more happy dogs!” From educating consumers to building engaged and longstanding relationships with farmers, this B Corp offers a truly unique and holistic approach to pet treats. We invite you to Better Know and support Barkwheats.

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photo credit: Barkwheats
By Katie Kerr, B Lab

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123 comments

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5:36PM PST on Nov 29, 2011

Thanks for a good post.

8:23PM PDT on Oct 3, 2010

Nice article- I feed grainfree meatbased kibble, and tend to use it as a treat as well.

3:11AM PDT on Sep 20, 2010

thanks

4:44PM PDT on Sep 12, 2010

Great info!!Thanks!!

8:52AM PDT on Sep 10, 2010

Thanks

8:51AM PDT on Sep 10, 2010

great

11:40AM PDT on Sep 2, 2010

Good job...we can use more businesses with this kind if thinking.

8:41PM PDT on Aug 29, 2010

great info!

7:21AM PDT on Aug 29, 2010

wow great information...animals are just as important as people when it comes to the best for them...Interesting article. Thank you for sharing x

11:37AM PDT on Aug 28, 2010

Thank-you,my babies need this.

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