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Girl Scouts Revamp Badges For Leadership

Girl Scouts Revamp Badges For Leadership


The Girl Scouts turn 100 next year, and they are marking the anniversary with a new collection of badges aimed at helping girls achieve leadership skills necessary to succeed in today’s world.

Badges are now organized into categories: Financial Literacy, Cookie Business, Skill-Building and Make Your Own. Among the new badges rolled out by the Girl Scouts are ones for Digital Movie Maker, Customer Loyalty, and Product Designer. Scouts still have the chance to earn traditional badges such as Cook, Naturalist and Athlete, but these new badges are intended to challenge young girls in new and different ways.

“Girls told us they want more challenge, and we’ve responded with substantive, focused, fun new badge offerings that will prepare girls for lifelong success,” said Kathy Cloninger, Chief Executive Officer, Girl Scouts of the USA. “What we need today are more adult volunteers to help girls bring these leadership experiences to life.”

The changes represent an ongoing effort by the Girl Scout organization to really focus on leadership development for girls. As part of that focus the organization hopes to offer opportunities for young girls to build critical thinking, creativity and entrepreneurial skills to build the next generation of leaders.

It’s good to see an organization that has been around as long as the Girl Scouts innovate to try and meet the changing cultural climate for young girls today. Here’s hoping these new badges, and the challenges designed to earn them, meet the promises of the organization, because today’s young girls face a culture hostile to their very existence.


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Photo from US Army via flickr.

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7:39PM PST on Nov 8, 2011

Girl Scouts have always done a lot of good things and it is great to see them updating and keeping with the times.

11:09PM PDT on Oct 5, 2011

The Girl Scouts have to change with the times or become oit of touch and irrelevant.

10:46PM PDT on Oct 5, 2011

New package, same old cookie.

7:46PM PDT on Oct 5, 2011

I was a Girl Scout and so was my daughter. We both enjoyed it and learned a lot from the experience. It's a great organization!

6:28PM PDT on Oct 5, 2011

I loved Girl Scouts and was fortunate to have great troop leaders that really tried to get us to do things. I liked the learning process to earning badges, and that we could seek out things that interested us. I learned many things that I still put to use 30 to 40 years later. I quilt, I make my living as a cook and I can still start a fire with one match, which comes in handy since I heat my house with wood. Glad to see they have expanded into the technical age. Being a Girl Scout is about learning to be a well rounded person who can take care of herself.

8:09AM PDT on Oct 5, 2011


7:09AM PDT on Oct 5, 2011

Good for them! It is great to see that the girls are being encouraged in so many different ways to be critical thinkers and leaders. In my day, the Girl Scout group I was in seemed more concerned with having fun doing the badges, even the "cooking" was not particularly helpful as we only "cooked" things that were fail-proof! Sewing and so on was there as well, but the arts&crafts days were the most fun, and the things we did most of all. It was not training for life, but it was full of fun activities.

7:02AM PDT on Oct 5, 2011

This is great to see!

6:40AM PDT on Oct 5, 2011

Girl Scouting can be as exciting and as challanging as the Leaders and the girls want to be. If you had a bad experience in scouting, you could GET INVOLVED. Our girls are doing so many cool things. And as far as those cookie sales go, our girls are traveling to places they may never have thought or been able to go. Seeing things they hadn't thought about. The sale of cookies allows the girls to pick a trip or event they wish to attend and then work for it themselves. The pride of the accomplishment is amazing to see. Building strong women is easy, when the girl is given tools to grow with. Our goal is to make Girl Scouting cool again.

4:17AM PDT on Oct 5, 2011

A Cookie Business badge? This is one aspect of the organization I have always disliked - way too much focus on selling an unhealthy product that has wasteful packaging.

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