Colleen Patrick-Goudreau, dubbed the “vegan Martha Stewart” and author of books such as The Joy of Vegan Baking and Color Me Vegan, embarks on a new project to elevate veganism to the public consciousness. “The 30-Day Vegan Challenge” is a multimedia online program incorporating daily tips about going vegan to participants so they may confidently make the change to a vegan lifestyle.
“The 30-Day Vegan Challenge is all about providing you with the tools and resources you need to live compassionately and healthfully,” says Patrick-Goudreau. “In my experience, when most people contemplate becoming vegan, they feel overwhelmed because it seems so unfamiliar and they don’t know where to start. Many who ‘try and fail,’ as they would call it, mistakenly conclude that being vegan is an ideal that only a disciplined few can attain.”
The 30-Day Vegan Challenge attempts to dispel that myth by showing that being vegan can be easy, more familiar than you think and permanent. It works by sending a daily email with a video, short written message, audio clip, menu suggestions and recipes. There’s also discussion groups for members to connect with each other about the program.
Topics such as “A Bevy of Breakfast Ideas,” “Discovering That There is Life After Cheese” and “Eating Confidently and Joyfully in Social Situations” promise to guide new vegans every step of the way through their journey. More experienced vegans can also benefit by receiving fresh ideas, relevant answers to frequent questions and new resources about veganism.
“I developed the 30-Day Challenge as a one-stop, comprehensive guide for adopting a healthy, compassionate lifestyle that’s better for your body, better for animals, and better for the planet,” said Patrick Goudreau. “I know this program will transform people, and I’m here to hold their hand through the transition process.”
The 30-Day Vegan Challenge is a great gift for those interested in a healthier lifestyle or ones who may be skeptical but willing to look into the facts about veganism. It can be given as a relatively inexpensive gift for the holidays or kept for yourself as a resource for healthy living at the start of the new year. “Whatever your motivation, eliminating animal products from your diet, even for 30 days, will reap many rewards and many benefits, some of which you may never have considered before,” said Patrick-Goudreau. “I know people change. I see it every single day. When the bar is raised, and people are given the tools and resources to feel empowered, they do change.”