This Black Friday Send Corporate America a Message and Just Say No

This coming Friday, the day after Thanksgiving, is a bleak day in the United States known as Black Friday. I sadly felt compelled to write about it last year, and this year am hitting it ahead of the curve and hopefully with a piece of advice.

Black Friday, as many of you may know, is the day after Thanksgiving where prices are slashed and the official buying frenzy that is the Christmas shopping season begins. It will be marked by sales, hustling and bustling, and sadly, if prior years are any indication, a few injuries and perhaps even a few deaths.

I don’t know really where to begin in discussing how wrong Black Friday is, because it’s wrong in so many ways. We’re killing each other over a few dollars off on a doll? Seriously? As far as I’m concerned, it’s nothing more than a one-day event that shows corporations how we the people have bought fully into the concept that capitalism is king. It’s the day where we head out in droves and show them–yes, we believe your commercials and your ads, and are willing to empty our wallets and weapons in search of that all-elusive state we call happiness.

Sadly, nothing for sale on Friday will get us there. There is no product, no special, and no “thing” that will truly make us happy in the full sense of the word. Sure that new Wii will bring us a smile for a while, but only until we tire of it, or the next greatest game comes along, and then we’ll be jealous of those who have the new one, and wonder how we can jettison the old. It’s a vicious cycle–one that once you’ve bought into, you will have trouble getting out of.

So Friday, I along with the help of AdBusters, am asking you to step out of it all and stop. On November 27th (Nov 28th internationally), Adbusters is sponsoring their Buy Nothing Day, a 24-Hour Moratorium on Consumer Spending. The concept is simple. Don’t buy anything. Send corporations the message that you can’t be bought and you won’t buy in, and simply say no. Spend the day outdoors, with a friend, take a hike, even clean the house, just don’t buy anything. It’s that simple.

There are all sorts of easy ways to go about doing this on their site and many groups are sponsoring their own happenings, from sit-ins to credit card cut up events. Civil/Consumption disobedience at it’s finest I say. Adbusters has held these days in the past (for 20 years in fact), but this year, they have added a new twist. If you are already on the train, amp it up a bit and add in no driving, no flying, and no electricity. Step off the grid for a day and see how it goes. I’m a big advocate of this concept to begin with, giving yourself a little taste of going without is a great way to convince yourself to use what you’ve got more wisely. And the candlelight creates a nice ambiance to boot.

So this Friday, put away your wallets, holster those weapons, and turn off your lights. Step out for a day and let us know how it goes. I for one, am planning on not buying a turnip twadller, a sweater fuzzball remover, and the latest Mac laptop, just to name a few things.

How about you?


LMj Sunshine

Insanity, thank you.

LMj Sunshine

Insanity, thank you.

Nikolas Karman
Nikolas K4 years ago

We could just say no but sadly many people don't comprehend the significance of the word. Remember what we change in ourselves will be reflected by those around us, its that simple.

Vanessa Escobar
Vanessa Escobar4 years ago


Grainne O'Carroll
Grainne OCarroll6 years ago

I don't live in the US, and I spend any spare cash I have goes on adopting and fostering cats so I won't be participating in this madness. However, it's hardly the shop owners fault if the shoppers are acting like lunatics over reduced-price items. Large corporations are not the source of all evil. Each human is responsible for his or her small contribution to the world, and large corporations are just groups of people; some are good, some not so good.

Marty P.
Marty rajandran6 years ago

While I am not in US on that day, I urge my daughter to shop but only for what she needs to make it through the, a coat.....some sweaters. Stuff is, selectively, cheaper....and with luck within her budget. But if she is without a job.....then the coat may have tobe on hold, but shoes and boots may not wait a heavy winter......

sandra m.
Past Member 6 years ago

I went once and was absolutely shocked to see how people acted!....NEVER AGAIN.People are violent and resort to the most awful things to get a bargain! One guy in a Wheelchair had one of the very few T.V'S on his lap and someone grabbed it and ran. SPIRIT OF CHRISTMAS,HOLIDAY'S,....GOODWILL?.......I THINK NOT! If I was to further participate in "Black Friday"....I feel I would be accepting ALL the bad behavior and lunacy the stores promote.

Colin Hope
Colin Hope6 years ago


K s Goh
KS Goh6 years ago

Thanks for the article.

Jordan Davis
Jordan Davis6 years ago

God, that depressed me. I'm not very "anti-materialic" I think it's just fine, in fact, great, when people have objects that make them happy. I don't think it should be discouraged, and I don't think we should live life keeping ourselves away from products we would enjoy. Although I don't participate, I think that Black Friday shows how much people love each other. Honestly, they're fighting stampedes for *gifts* For *each other*