Opting Out of Black Friday
The allure of Black Friday, of course, is saving some cash and getting a jump on holiday shopping. I totally get that, and I am not saying that you shouldn’t do holiday gifts if that’s something you and your family like to do. Those billions of dollars that we spend as consumers on Black Friday weekend speak volumes, and there are ways to vote against Black Friday and still get your holiday on.
Buy Nothing Day
Want to send a message to stores like Walmart? Skip the shopping on Black Friday weekend. Adbusters is once again organizing Buy Nothing Day to take a stand against the corporate culture of consumerism. Check out this video about the reasoning behind this movement:
I like that the message here isn’t just to buy nothing on Friday but also to consume less this holiday overall. We all have so much stuff – do we really need that much more? What if instead of a mountain of cheap gifts, we chose one or two special things for each person on our list?
Small Business Saturday
Did you know that many small businesses make most of their annual profits over the holidays? That means that many shops like indie bookstores and your local record shop rely on holiday sales to stay afloat for the whole rest of the year. When you’re ready to check off names on that holiday list, hit those indie shops.
Small Business Saturday is the local economy’s answer to Black Friday. Instead of hitting the big box store, find gifts from small, local businesses. You help your local economy thrive, keep a small business afloat, and show those big box stores that you value community over low, low prices.
Yes, sometimes buying from a small business costs more, and that’s because small companies don’t have the powers of scale that big corporations do. What you have to ask yourself is whether it’s worth spending a few extra bucks – maybe buying less, but choosing quality – to support local business and stick it to large corporations.
Whether you make gifts yourself or choose to buy handmade, a handmade holiday sticks it to big box retailers and supports independent artists instead. Imagine if we pumped that $11+ billion dollars into the handmade community instead of spending it at the mall!
You can find handmade gifts online on sites like Etsy and Artfire. Etsy started offering up gift cards earlier this year, too, which is a wonderful way to introduce friends and family to the world of handmade. You might also notice craft markets springing up in your town this time of year, and they are the perfect venue for holiday shopping! Meet the artist who crafted your purchases and support indie crafters!
If you’re feeling crafty, this is the perfect time of year to flex those DIY muscles. You can check out some ideas to launch your handmade holiday crafting here.
Are you guys opting out of Black Friday this year? What are your plans to make those holiday dollars count?
Image Credit: Creative Commons photo by Bob Jagendorf