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tag: denim

Don’t Wash Your Jeans Too Much, Says Levi’s CEO

How often do you chuck your jeans in the laundry? If it's more than once a year, the CEO of Levi's thinks you're doing it wrong. At a green-themed conference sponsored by Fortune, Chip Bergh said he p…

107 comments

9 Uses for Old Jeans

By Adam Verwymeren, Networx There are few things more comfortable than a beloved, broken-in pair of jeans. But some day, when the denimís faded, the seams have split and the cuffs have frayed, youí…

74 comments

6 Ways to Reuse Old Jeans

We've probably all got some in the backs of our closets. Old jeans that we just can't bear to part with. Maybe they're out of style or maybe they don't quite fit anymore. Maybe they've just got a…

456 comments

2012 Ford Focus Will Have Recycled Denim Seats

Recycled clothing isn't just for the thrift store anymore. Starting early next year, the Ford Motor Company will release the next-generation Focus featuring used denim in the seats, carpet backing, an…

93 comments

Levi Strauss Creates New Jeans With 28% Less Water

Iconic denim company Levi Strauss has announced a new line of jeans designed to dramatically reduce the water needed to produce each pair of pants. The company is calling the new line "Water<Les…

94 comments

Recycled Jeans Are In (video)

Many of us are interested in being less wasteful, and recycling where we can. What better to recycle than old blue jeans? The video we posted on The Clothes Diet (wearing only six items of clothing) g…

61 comments

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