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‘The Cage’ Eco-Exhibit Shows Wasteful Nature Of Bottled Beverages

‘The Cage’ Eco-Exhibit Shows Wasteful Nature Of Bottled Beverages

Yesterday wrapped up the International Home + Housewares Show in Chicago, one of the top 20 largest trade shows in the U.S. During this year’s show, SodaStream unveiled a striking exhibit: a massive 6 x 6 x 12-foot ‘Cage of Bottles’ displaying over 10,000 empty cans and bottles – what the average family will typically consume over a 5-year period.

Academy Award-winning actress and environmentalist Susan Sarandon was on hand to open the exhibit.

“I’m here today to shed light on a problem most of us don’t usually think about – the devastating impact of our national bottle habit, especially as it relates to our soda consumption,” said Ms. Sarandon. “The recycling rate in America is less than 25 percent. Troubling news to say the least,” she continued, “Particularly considering that this means that 141 billion beverage cans and bottles go to landfill each year.”

But SodaStream didn’t just build this exhibit to make everyone feel guilty about enjoying a carbonated beverage every now and then, they were also there to offer a solution. SodaStream’s innovative home carbonation system offers soda-loving consumers an opportunity to free themselves from wasteful plastic bottles and cans.

The system uses BPA-free high-strength carbonating bottles, which are reusable for up to three years. Sodamix flavors (the company offers over 100 varieties globally) are concentrated so that each pint-sized bottle will make the equivalent of up to 33 cans of soda. The carbonators that power the soda maker are also reusable; when empty, they are returned to SodaStream to be cleaned, inspected, refilled and sent back into the marketplace.

Learn more about SodaStream, and see more pictures of the ‘Cage of Bottles’ on the Miss Fizz blog!

Also Check Out:
Why Reuse Beats Recycling
Can Drinking Carbonated Beverages Harm Your Bones?
The World’s First Truly Biodegradable Water Bottle

Image Credit: Soda Stream

Read more: All recipes, Conscious Consumer, Drinks, Eco-friendly tips, Green, Green Kitchen Tips, Reduce, Recycle & Reuse, , , , , , , , ,

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Beth Buczynski

Beth is a freelance writer and editor living in the Rocky Mountain West. So far, Beth has lived in or near three major U.S. mountain ranges, and is passionate about protecting the important ecosystems they represent. Follow Beth on Twitter as @ecosphericblog or check out her blog.


+ add your own
2:28PM PDT on Apr 22, 2012

Thank you...

1:18AM PST on Jan 1, 2012

thanks for sharing

5:48AM PDT on Sep 14, 2011

Thanks for the article.

11:59AM PDT on Sep 7, 2011

Thanks Beth.

9:50PM PDT on Aug 29, 2011

hi everyone, please sign this petition and help

3:08AM PDT on Aug 11, 2011

Thank you

7:44AM PDT on Jun 15, 2011


7:44AM PDT on Jun 15, 2011


7:02AM PDT on May 8, 2011

What's the matter with water.

6:29PM PDT on May 2, 2011

Artful education!

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