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Ugly Fruits & Veggies: Why They Matter (Video)

This French grocery store just started doing what every grocery store should be doing: selling produce that is edible. This means selling produce that doesn’t fit into the manicured expectation of a perfectly shaped tomato or carrot. And then, the best part –selling it at a discount. This is an amazing and practical way to curb food waste.

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4:16PM PDT on Aug 13, 2014

If it doesn't affect the quality or taste why would we waste food? Too much food waste as it is...I wouldn't mind eating ugly fruits and veggies! Haha! What a great idea this is! I wish we had something like this close by!

3:37AM PDT on Aug 13, 2014

Hey, lumpy bumpy fruit and vegies have feelings too you know!

4:12PM PDT on Aug 11, 2014

I can actually remember when supermarkets stocked normal, unevenly shaped vegetables- not sure when they were all replaced with perfectly uniform ones but they are really unnecessary! the shape of the fruit or vegetable is affected by things like stones in the ground, or getting more sunlight on one side of the plant and doesn't affect the quality! Does anyone know what happens to the ones that don't fit, are they thrown away or made into something else?

8:54AM PDT on Aug 5, 2014

Interesting article, thank you!

4:39AM PDT on Aug 1, 2014


4:29AM PDT on Aug 1, 2014

Ugly??? Why does everything and everyone have to fit a certain profile?

4:47PM PDT on Jul 31, 2014

I agree with Deb E. and Lisbett C. We use all the fruits and vegetables, who cares what they look like? Actually we have had some good laughs over lewd vegetables....ha! Nature does have a sense of humor and they all taste the same. This should be done everywhere. Thanks for sharing

5:01PM PDT on Jul 30, 2014

Never judge a book buy it's cover... :)

11:42AM PDT on Jul 30, 2014

Thank you :)

11:38AM PDT on Jul 30, 2014

thank you

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