The Deceptive Marketing of Aspartame
Sold commercially under names like NutraSweet, Canderel, and now AminoSweet, aspartame can be found in more than 6,000 foods, including soft drinks, chewing gum, table-top sweeteners, diet and diabetic foods, breakfast cereals, jams, sweets, vitamins, prescription and over-the-counter drugs.
Aspartame producer Ajinomoto chose to rebrand it under the name AminoSweet, to “remind the industry that aspartame tastes just like sugar, and that it’s made from amino acids – the building blocks of protein that are abundant in our diet.”
This is deception at its finest: Begin with a shred of truth, and then spin it to fit your own agenda.
In this case, the agenda is to make you believe that aspartame is somehow a harmless, natural sweetener made with two amino acids that are essential for health and present in your diet already.
They want you to believe aspartame delivers all the benefits of sugar and none of its drawbacks. But nothing could be further from the truth.
How Aspartame Wreaks Havoc on Your Health
Did you know there have been more reports to the FDA for aspartame reactions than for all other food additives combined?
In fact, there are over 10,000 official complaints, but by the FDA’s own admission, less than 1 percent of those who experience a reaction to a product ever report it. So in all likelihood, the toxic effects of aspartame may have affected roughly a million people already.