Enterprise Rent-A-Car, along with its sister companies Alamo and National, recently launched its Keys to Green program, which asks customers to pay a little extra to help offset emissions created by its gas-guzzling fleets.

National Cable Communications and its MSO partners have launched everGREEN, a pro-social, eco-friendly initiative that can be used by national spot, regional and local advertisers wanting to push their "green" initiatives as well as their products.

Michael and Patrick Sell-ers are not your average father-and-son team, and they share a global vision. On Earth Day later this month they're going to start sharing their concepts on a Web site known as WeEarth.com.

It's still surprising to see how few retail spaces there are dedicated to green products. However, hopefully this is set to change in Britain, with the arrival of Eco Age

Pollen is bursting. Critters are stirring. Buds are swelling. Biologists are worrying. "The alarm clock that all the plants and animals are listening to is running too fast," says Stanford University biologist Terry Root.

Consider California native plants, which are more than just succulents and cactus. Many are flowering and many were used for food or medicinal purposes by Native Americans. Theresa Richau, the Herbs of the World garden curator at the LA Arboretum & Botani

Care2.com, Inc. is a Redwood City-based company that has used its website, www.care2.com, to garner attention to world problems such as AIDS, deforestation and human rights abuses.

The National Association of Fleet Administrators (NAFA) has established the Green Fleet Awards, an annual honor for individuals who implement innovative and creative programs for their company's green initiatives.

A massive land-for-oil swap in the Yukon Flats National Wildlife Refuge aims to open much of eastern Alaska up to petroleum development, according to comments filed today by Public Employees for Environmental Responsibility (PEER).

The Quest Group, the company that makes the A/V cable brand WireLogic, announced Thursday that it has launched a green initiative, which will entail more environmentally-friendly packaging for its products.