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Inglorious Fruits and Vegetables

Health & Wellness  (tags: Fruits and vegetables, disfigured but good, supermarkets )

- 56 days ago -
The French Supermarket brand Intermarché has launched a campaign to reduce food waste called "Inglorious Fruits and Vegetables". The concept is simple and highly effective as they are marketing the produce that is disfigured and would have been discarded.

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Sunday July 27, 2014, 8:13 am
This concept should be in every grocery store worldwide. The fruits and vegetables are still good, even if they are not the best looking and the price is right.

Natasha Salgado (520)
Sunday July 27, 2014, 10:02 am
Love this! All fruits+veggies are good despite their appearance. It's maddening knowing that most markets+farms just throw them out--not even composted they are. Thanks Gypsy

Alexandra G. (224)
Monday July 28, 2014, 2:49 am
nice :):) thanks Gypsy

Frans Badenhorst (552)
Monday July 28, 2014, 3:11 am
amazing concept - I love it !! - thanks Gypsy

Jonathan Harper (0)
Monday July 28, 2014, 5:59 am

Dale O. (190)
Monday July 28, 2014, 8:48 pm
Delightful, I like food with character and that stands out in a crowd.

Katherine May Williams (0)
Tuesday July 29, 2014, 7:33 am

Ryna Cami (0)
Friday August 1, 2014, 2:44 am
This is very useful to us. I was happy to discover exactly what I need. Thanks! friv
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