New Campaign Aims to Make the Fur Industry a Thing of the Past

Forced to live and die in the most unbearable conditions imaginable, today’s large scale fur industry results in the confinement and slaughter of millions of animals every year.

Spearheading a campaign to #MakeFurHistory, The Association for the Protection of Fur-Bearing Animals (APFA) and The Montreal Society for the Prevention of Cruelty to Animals (SPCA) are on a mission to show the reality of the fur industry, and put a stop to a trade that has been exploiting animals for economic gain for more than 400 years in North America.

Gladly joining the duo of non-profits in their fight, LUSH Cosmetics is also backing the campaign and urging consumers to go fur free. #MakeFurHistory is aimed at raising awareness for consumers and the general public of the very real conditions that fur-bearing animals face across the country, as well as encouraging governments to get further involved in regulating the commercial fur trade.

The campaign, which began after shocking footage from Canadian fur farms was recently released by the APFA, exposes what the fashion industry and the fur trade don’t want you to see.

“Over the last several months, The Association for the Protection of Fur-Bearing Animals has obtained this footage from a number of farms across the country,” says Adrian Nelson, Director of Communications for APFA. “It goes without saying that no compassionate Canadian politician would stand by if dogs were forced into these conditions; yet through inaction and complacency, they have accepted this as the reality for millions of fox and mink every year.”

The video shows us a glimpse into the norms of the fur farming industry:

  • Animals confined in tiny cages that are about the size of 2 sheets of paper
  • Animals living in their own excrement
  • Filthy conditions and run off making its way into our watersheds
  • Animals exhibiting repetitive behaviors demonstrating stress and psychological suffering
  • Animals spending their entire lives standing on wire cage floors
  • Animals living in isolation deprived of all their natural instincts

“These conditions go against the very nature of these creatures, and as a result, injuries and maladies are common, including broken bones, broken teeth, internal bleeding, severe infections and more – all accepted by industry as they do not damage the fur. Due to the confined quarters, other behaviours that are abnormal appear, including cannibalism,” adds Nelson.

Fur is predominately found on trim, from collars and cuffs to cell phone cases, handbags, earrings and even makeup brushes. Fur is being sold in sneaky ways, and in many cases the buyer is unaware that they are actually funding an extremely cruel and inhumane industry.

Urging the public to take action and say no to fur, the APFA believes that together we can make a difference and put an end to this horrendous practice once and for all.

“Those who believe that mink and fox should not be kept in these deplorable conditions and that no fur-bearing animal should be killed for their skin can visit to sign petitions, send letters, learn the truth about the fur industry and take a pledge to MakeFurHistory.”

Photo Credit: The Association for the Protection of Fur-Bearing Animals (APFA)


Muriel Servaege
Muriel Servaege1 months ago

Thank you for the artticle. Pleased to read that.

Jim Ven
Jim Ven3 years ago

thanks for the article.

Mark Donners
Mark Donner4 years ago

According to Gerald L: objections to torture and murder are guided by "emotional victimology". According to Gerald L: Because he worships "ancestors" that tortured and murdered and destroyed so he can today with billions of other overpopulated fat hairless apes, shove grease burgers down his throat and massively pollute the biosphere, those ancestors are saints. What dark hole of human logic this? The global colonizers were CRIMINALS, no better than ISIS. They rose up from the swamps of Europe, which boasted as its apex of civilization, primitive arrogance, evil superstition, burning and boiling alive, crucifying, all manner of mass murder and hideous torture. They were vicious white invaders who didn't just engage in tribal warfare, they are responsible for today's destruction of the entire Earth. Those early colonizers make ISIS look like saints.

Past Member 4 years ago


Angela K.
Angela K4 years ago

Thanks for sharing

Gerald L.
Gerald L4 years ago

@ Nimue P; 1:54am PST on Nov 12, 2014; "Fur is worn by beautiful animals and ugly people".

Nimue, under many furs are leather hides used for clothing , footwear, saddelry, harness, furniture and car seat covering's. Many have quite edible meat that has nourished man from the beginning of time. To label user's of this organic renewable resource ugly is calling the kettle black.

You don;t have to send me a picture. But I think you and many ancestors have partaken of the blessing's which enabled their survival. Labelling your family ugly is disrespectful, arrogant, and selfish. Unless you are a native Australian, your arrival there was blessed by the use of animals.

You should drag your pen on the paper a little slower before you write. In fact if you love writing on paper and using the net, you are also responsible for the eviction and death of many animals.

No one is exempt, although veganism is a wonderful ideal as long as your health is maintained. But has a basis fed by emotional victimology.

John chapman
John chapman4 years ago

There is simply no need for fur as a fashion statement.

It does make a statement, but not the one people want.

Nimue Pendragon

"Fur is worn by beautiful animals and ugly people".

Nimue Pendragon

"Fur is worn by beautiful animals and ugly people".

Nimue Pendragon

"Fur is worn by beautiful animals and ugly people".