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Research volunteers needed: Motivating knowledge exchange in online communities February 08, 2008 10:47 PM

Dear all, * Please help in this online survey * --> * I am an MPhil student of Hong Kong Baptist University and a member of Care2. I am working on my thesis about individuals' knowledge exchange behaviors in online communities and would like to invite all of you to participate in this study ( Being an online community for people to share their views on green living, human rights, social issues etc., Care2 possesses significant source of value for us as well as different organizations. However, as knowledge exchange greatly depends on people's knowledge seeking and knowledge contributing behaviors, such value can only be realized when the community participants are motivated to do so. Regarding the above issue, I have thus developed a research project to examine the role of technology in online communities. This research aims to understand how particular IT artifacts implemented in the online communities help to facilitate individuals' knowledge seeking and knowledge contributing behaviors. Through the creation of a framework linking the design of online community to knowledge exchange behavior, this research is expected to provide implications for practitioners interested in knowledge management and how to motivate voluntary sharing of knowledge ideas in an online community. I think this survey can add value to the development of the Care2 website because the research findings can provide insights and pragmatic guidelines on how to build a successful online community. Therefore, I truly hope that all of you can participate in this research and help to answer my online survey: Also, please help to circulate this link to your friends and invite them to participate in this research. Thanks a lot. Regards, Sally Pui-Man Law MPhil Candidate Department of Finance and Decision Sciences School of Business Hong Kong Baptist University  [ send green star]  [ accepted]
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