We are democracy and we are a direct communications agency. Our big belief is that there is no such thing as an everybody. We also happen to think that Direct Marketing has lost its way with consumers and work needs doing to put that right.
As part of that work we are very keen to think about ways in which the environmental impact of our work can be reduced or offset. We believe that our industry has got a long way to go to become truly sustainable and we want to be at the forefront of that movement. We are democracy and so we welcome conversation, opinion, debate, disagreements, advice, opportunities to work together...you name it, we're here because we believe that working together is the best way to get it right.
If I were Mayor, I'd make the world a better place by
change the UK law surrounding the use of data in direct marketing to 'opt in' - this would immediately and dramatically reduce the environmental impact of our work.
Our recent thoughts on sustainability
(Jan 16)
HelloRecently we've been thinking quite a lot about how Direct Marketing can be more sustainable. We thought that you might be inte...
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