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4 Reasons Why Yogurt Is Pudding (Slideshow)

4 Reasons Why Yogurt Is Pudding (Slideshow)
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Pepsico has now entered the yogurt wars. Supermarket shelves are already chock-full of plastic cups of yogurt, tubes of “Go-Gurt” and boxes of frozen pops and push-ups. We’ve seen “French” yogurt (Yoplait) and now “Greek” yogurt (Fage, Chobani). Pepsico’s new offering in the US’s $7 billion yogurt market is “German” yogurt, thanks to a joint partnership with Theo Müller, a private German food company. The two companies have invested $206 million in a plant in Batavia, New York, to produce five billion cups of yogurt a year.

The appeal of Pepsico’s new yogurt is to “fill the gap” between mainstream offerings (think Dannon, Colombo) and the “niche” that the Greek yogurts occupy. But, aside from its being sold in square rather than round containers, a New York Times‘ description of the Müller yogurt sounds quite similar to yogurt in my supermarket’s dairy case and also suggests why, these days, yogurt is more and more like pudding.

Here are four reasons that yogurt, which Pepsico is promoting with a “fun for you, better for you, good for you” strategy, seems in danger of becoming something more like white (or pink or blue or orange) “slime.”

 

Photo by theimpulsivebuy

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62 comments

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1:30AM PST on Jan 22, 2013

Shrikhand is a traditional Indian sweet dish made from dahi (yoghurt).
Check out this interesting information on Wikipedia and another site:
http://en.wikipedia.org/wiki/Shrikhand
http://chefinyou.com/2010/08/shrikhand/
Avoid adding spices like cardamom and nutmeg if you don't like their taste.

7:22AM PST on Jan 21, 2013

Well, according to EU legistlation, a carrot is a fruit...

7:16AM PST on Jan 21, 2013

Yogurt is pudding is pudding is pudding (?!)...

8:51AM PDT on Aug 9, 2012

Grazie.

4:13PM PDT on Jul 17, 2012

ty

3:31PM PDT on Jul 13, 2012

noted

7:17PM PDT on Jul 12, 2012

Thanks for the post

12:52PM PDT on Jul 11, 2012

When you don't have time to read labels, use the shortcut: more than 3 ingredients is probably junk. You don't have to read all the ingredientsl. If there is more than milk, sugar, berries, grab another brand.

12:37PM PDT on Jul 11, 2012

What no one here has noted is that all of the commercial, well-known brands, specifically Dannon* and Yoplait, are simply "cutting corners". By placing all of those unnecessary additives like cornstarch, carageenen (a nice "cover word" for a type of seaweed product) and gelatine, they are saving money by using cheaper ingredients! The simplest way to achieve thick, creamy yogurt is to strain it! That's really all that "Greek yogurt" is (except that it may contain a different variety of "starter" bacilium)
*In all fairness, I must note that Dannon does produce a lovely, mild, plain (not low fat!) yogurt in a large tub -- frankly as good-tasting as any of the most expensive "Greek" brands. If you like it thick, just srtain it yourself.

9:52AM PDT on Jul 11, 2012

Same thing happened to granola, turning into junk food as bars. Same thing happened to Tom's of Maine toothpaste when Colgate took over. Don't trust corporations to keep you healthy.

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