Do you love your body?
You should and you should celebrate NOW’s Love Your Body Day this Wednesday October 19, 2011.
For over a decade, NOW has used Love Your Body Day to “educate and encourage women and girls to say ‘no’ to negative stereotypes and ‘yes’ to awareness, health and a positive body image.” The campaign challenges the unrealistic beauty standards, gender stereotypes, and sexual ideals promoted by the media, Hollywood and the fashion, cosmetics, and diet industries.
These unrealistic and often unhealthy beauty standards take their toll on women and girls. In fact, did you know that . . .
Part of this year’s Love Your Body campaign is a video project for National Eating Disorders Awareness Week called “Let’s Talk About It.” The goal of the video campaign is to provide a space for women and girls to talk about their struggles and success with their own body image.
NOW Foundation Education Vice President Erin Matson says the following about the campaign, “The airbrushed body type portrayed as ideal is naturally possessed by less than five percent of women, so if anyone should feel bad about the pervasiveness of eating disorders and low self-esteem in women and girls, it’s advertisers and the media. Let’s talk about why it’s so important to put an end to this madness with the most powerful tool we have: Our own stories.”
Matson herself who overcame anorexia is determined to stop other women and girls from having to go through what she did. Ford models Kate Dillion, Amy Lemons, and Crystal Renn are also joining the campaign and sharing their stories with their own personal videos about their struggles with body image.
“Women and girls spend far too much time and energy worrying about their physical appearances when they have so much more to give to the world,” says Dillon. “I look forward to seeing what we can accomplish as we overcome this unnecessary diversion.”
It’s true. Imagine how much more we could do with our lives if we didn’t spend so much time and energy worrying about how we look (and how much more money we would have if we didn’t buy all the products meant to make us “beautiful”). The world would be a different place, that’s for sure.
Check out how you can be a part of Love Your Body Day on NOW’s website.
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Photo credit: Photo by SweetOnVeg (Jennifer) used with a Creative Commons license
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