RNC Concludes Women Voters Need To Hear “Softer” Voices, Fewer “Facts”

You’d never know it from the way they’ve been legislating, but Republicans are apparently in a state of reflection. Knowing they lost the 2012 election badly, and with an eye toward the future, RNC leaders released a self-critique of the party they described as existing in an “ideological cul-de-sac” and in need of a new brand of conservatism that would reach younger voters, ethnic minorities and women. It is a long report that can pretty fairly be summed up as concluding that an ideological platform that is openly hostile to pretty much most of America is not a platform with a lot of longevity. Sounds promising.

But true to form, all that reflective work is squandered. The report offers no new policy suggestions, no points or issues where the party could pivot to reach out to the majority of American voters. Instead, Republicans assert what they need, again, is a brand re-boot.

The conclusion would be funny if it weren’t so sad.

For example, the RNC concludes that Republican candidates must connect with women voters using “softer language,” fewer “graphs and charts” and by assembling a strong list of female surrogates to do media appearances. That’s right. Republicans conclude that to win women voters they must use their “inside” voice and not bombard those ladybrains with all that “information.” Oh, and rather than actually place women in positions of leadership within the party, they plan to just pluck a few pretty faces to put in front of the cameras.

“The report appears to blame voter turnout operations, messaging, and other tactical failures for the GOP’s losses in 2012 and utterly fails to recognize that the candidates’ positions on women’s health were defining and decisive issues,” Planned Parenthood Action Fund (PPAF) Vice President Dawn Laguens wrote in a memo.

Laguens summed it up. “Candidates who would limit access to birth control, overturn Roe v. Wade, and defund Planned Parenthood lost in November because the majority of voters disagree with their agenda.”

The Tea Party didn’t like the report either which pretty much guarantees that 2014 will be a redux of the 2012 election, only likely with even more money. “Americans and those in the Tea Party movement don’t need an ‘autopsy’ report from R.N.C. to know they failed to promote our principles, and lost because of it,” Jenny Beth Martin, a co-founder of the Tea Party Patriots, said in a statement.

What does that mean for those of us who count on our elected officials to tackle the issues for which we put them in office? It means nothing, and I mean nothing is going to change in our electoral politics anytime soon. The Republican party will not moderate because it cannot moderate which means it will continue to hemorrhage voters but likely keep just enough to muck up the works in Congress. That’s bad news for environmental reform, infrastructure, social benefits programs, you know, the work Congress is supposed to do.


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Is Pro-Life Really Just Anti-Woman


Photo from wheat_in_your_hair via flickr.


Fred Hoekstra
Fred Hoekstra3 years ago

Thank you Jessica, for Sharing this!

Luvenia V.
Luvenia V.3 years ago

Pat, you either believe that people have the right to choose what happens to their bodies or you don't. If YOU don't believe in abortion then by all means DON'T have one. If YOU don't believe in birth control then by all means DON'T take it BUT please do not try to make laws according to YOUR beliefs and still say you believe in the rights of the individual.

Fight for the things that will create TRUE equality and the number of abortion will drop dramatically with OUT making them against the law.

Pat Patton
Pat Patton3 years ago

Do you guys here stand with Planned Parenthood and their efforts regarding abortion? Is this a good organization to you guys?

Pat Patton
Pat Patton3 years ago

The RNC aren't men. They are mice. Any organization that does not stand up and protect women in the womb as well as the women outside of the womb are not men. They are not leaders. Same for the DNC. How is it that only women OUTSIDE of the womb have protection under the law. How come you deny those same rights to your sisters INSIDE the womb?

Why do you turn on your other sisters simply because you cannot yet hear their voices?

Luvenia V.
Luvenia V.3 years ago

Come, sit down by my side and whisper all the wonderful things you will do for women, for our own good of course. That's right sit closer and tell me how you big strong men will take care of all our problems and protect us. Tell me how I can live without birth control and abortions because YOU will take care of me and the children I will bear.

OHHHH I feel so good when you use your softer language and I am sure you mean every word you say. NOW lean over so I can tell whisper into your ear what you mean to me...... YOU are a lying piece of crap and NO thinking woman will EVER vote for you!!!!!!!!!!!!!

Julie F.
Julie F.3 years ago

noted ty

Sonya Armenia Redfield


Dan B.
Dan Brook3 years ago

The regressive Republican Party of No is obstructionist, mean-spirited, thuggish, religiously fanatical, scientifically ignorant, corrupt, hypocritical, untrustworthy, xenophobic, racist, sexist, homophobic, evolution and global warming denying, oily, anti-environment, anti-health, anti-consumer, anti-choice, anti-birth control, anti-education, anti-student loans, anti-equal pay, anti-99%, pro-banks, pro-big corporations, pro-voter suppression, union busting, Medicare mashing and Social Security slashing, fiscally irresponsible, misleading, authoritarian, selfish, greedy, out-of-touch, dishonest, lacking compassion, warmongering, and otherwise dangerous.

NEVER vote for Republicans!

Shirley A.
Shirley A.3 years ago

Paul M. is exactly right but unfortunately almost all of the Republicans that get re-elected over and over are in the districts that they rigged (gerrymandered) and have a brainwashed base that doesn't want to leave the "herd" out of fear. They've been delibertly told what to think and how to think and manipulated for so long I think they've lost the capacity to be free thinking individuals. They refuse to progress in thinking or search for factual, truthful information and would rather be told how to believe than actually do some reasoning, critical thinking and make informed decisions. They continue to cut of their noses to spite their face, all for the sake of "being loyal to the party" even if it hurts them financially or keeps stripping individual rights and freedoms from them almost on daily basis in Republican run states. The willingness to be a dumbed down and led to the slaughter is amazing.

paul m.
paul m.3 years ago

and people vote to put the same people into office ,,, Don't vote for them,, simple,,