Social Media is Helping Animals
It was only a matter of time before someone harnessed the power of social media to help homeless animals! TwitterACritter is a new social media campaign that uses Twitter to spread the word about adoptable pets in shelters. All you have to do is visit the website, www.TwitterACritter.com, and select one of the 130,000 homeless dogs, cats, and other pets listed on Adopt‐a‐Pet.com and tweet a link to that petʹs information.
ʺTwitterACritter is a fun, easy way for people to actively save the life of a shelter pet, even if they canʹt adopt one themselves or afford to donate,ʺ says Abbie Moore, executive director of Adopt‐a‐Pet.com. ʺHomeless pets are powerless to promote themselves to potential adopters, so itʹs up to those of us who love animals to lend a hand, and a set of thumbs, and tweet about them. In these difficult economic times, when so many pets are being relinquished to shelters, they need our help more than ever.ʺ
TwitterACritter has gotten a boost from Kevin Nealon, Alyssa Milano, Denise Richards, Kristin Chenoweth, and several other celebrities who have encouraged their Twitter followers to join the cause. According to Moore, ʺIn each case, immediately after the celebrityʹs tweet, hundreds of their followers tweeted homeless pets as well… and their followers tweet, and so on and so on. The celebrities create an avalanche of compassion”.
ʺThe bottom line is that if enough people see a shelter pet, that pet gets adopted. There is no better way to expose shelter pets to as many potential adopters as possible than through Twitter,ʺ continues Moore. ʺItʹs no exaggeration to say that a single tweet can save a life. Imagine the impact it would have if everyone tweeted just one critter a day!ʺ