Newpapers, magazines, press kits, brochures, catalogs, newsletters, and memos…oh my! We deal with hundreds of pieces of printed paper everyday, but most are discarded without a second thought to where they came from or what they’re really worth.
Some startling facts:
- Americans discard 4 million tons of office paper every year — enough to build a 12 foot high wall of paper from New York to California.
- In prehistoric times, 60 percent of the earth’s surface was covered by forests – today that amount has been reduced by 30 percent and is still shrinking.
- It takes 17 pulpwood market-sized trees to make a ton of paper, or one tree makes about 11,500 pages of 8.5 x 11 20-pound paper.
Although the technology and desire for paper with highly recycled content exists, many newspaper and magazine publishers have been slow to make the change to more sustainable paper sources. Thanks to a company in Illinois, however, businesses large and small now have access to hassle-free green publishing products.
FutureMark Paper Company is an environmental paper manufacturer that produces high-quality paper with an unmatched level of recycled content.
Publishers known for their big, glossy-paged monthlies will be glad to know that through FutureMark’s innovative and efficient techniques, they won’t have to sacrifice quality just to reduce their negative impact on the planet.
FutureMark’s innovative manufacturing plant, located just outside Chicago, was designed and equipped to produce high quality paper in the most environmentally sustainable way. They are currently the only company in North America capable of manufacturing up to 100 percent recycled coated mechanical printing paper (aka the glossy stuff).
For most major publishers and catalog companies, the recycled content level in printed materials usually hovers around 10 – 15 percent.
But innvoative manufacturing isn’t the only reason FutureMark represents the future of green publishing in America — they also know how important it is to close the loop and return benefits to the community. Instead of demolishing real forests for their supplies, this company is harvesting the urban forest: dumpsters, shredders and recycling bins all over the Chicago area.
FutureMark takes the post recycling remnants and rather then sending them to the landfill, they give them to an agricultural supply company that sells it to farmers. And they’ve worked with the City of Chicago and its schools to collect paper and textbooks for recycling, paying schools, faith and civic groups, etc., for what they collect.
Compared to other 0% recovered fiber content products, FutureMark reduces the amount of CO2 emitted into the air by over 150,000 tons each year and saves over 800 million gallons of wastewater annually.
Image Credit: Flickr Creative Commons - bravenewtraveler