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Why Was an Anti-Keystone Pipeline Ad Censored?

Why Was an Anti-Keystone Pipeline Ad Censored?

What happened to an anti-Keystone Pipeline ad slated to air during President Barack’s Tonight Show appearance? That’s a question environmental groups are asking after NBC’s last minute decision to reject the commercial, leaving some to speculate about what role oil companies played in banishing the ad from the airwaves.

According to NextGen Climate Action, the group that created and paid for the ad, the commercial was submitted early and met all of the guideline standards. However, local affiliate WRC/NBC in Washington waited until the evening of the show to tell the organization it would not be airing the commercial after all. Now, NextGen is challenging WRC/NBC to furnish a sworn affidavit that big oil companies did not impact the station’s choice to drop the ad.

“Given that we complied with the station’s process, the fact that the ad is accurate in exposing TransCanada’s representation regarding the Keystone Pipeline and WRC/NBC’s history of taking advertising petro-dollars, something simply does not smell right here,” said Executive Director of NextGen Climate Action, Tom Adams. “The public deserves to know whether WRC/NBC is censoring this ad because of actions by TransCanada or the fossil fuel industry’s $153 million in television ad spending.”

NextGen Climate Action’s Rejected Ad

The commercial depicts a greedy and self-satisfied oil tycoon cackling at the lies told to the American public to persuade them to support the Keystone Pipeline. Citations appear at the bottom of the screen to validate the claims as they are made. Among the debunked myths are that U.S. gasoline prices will decrease and the pipeline will stop the country’s dependency on foreign oil. In truth, Consumer Watchdog anticipates the pipeline will cause gas prices to increase, while TransCanada refuses to pledge to keep the oil in the U.S.

The Keystone Pipeline was not only ignored during the commercial segments, but during Jay Leno’s interview, as well. Instead, the President discussed the economy, terrorist threats, Trayvon Martin, the NSA, diplomatic relations with Russia and broccoli.

Despite having been predominately ambiguous about the Keystone Pipeline over the past year, Obama has been more critical of TransCanada’s massive project in recent weeks, questioning its actual benefits to the American economy and claiming that the environmental impact needs to be taken into account.

Hopefully, NBC will offer some sort of explanation as to why it rejected an ad that challenged the oil industry. Whether big oil specifically forbad the commercial from airing or NBC was afraid to air a spot that vilified a major sponsor, the fact that pro-environment messages are being discarded in favor of potential profits signifies that major media outlets are tools for the rich, not the masses.

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8:42PM PDT on Oct 13, 2013

..and Canada thanks to its terrorist government, is a terrorist nation.

8:38PM PDT on Oct 13, 2013

David F. is a terrorist supporter

5:29PM PDT on Aug 26, 2013

Tell everyone.

5:16PM PDT on Aug 26, 2013

They are unable to contain it here in Canada, what makes anyone think that it will do their environment any good. Keystone is trying to keep the leakage in Alberta all hushed up and still want to push it through.

7:35AM PDT on Aug 26, 2013

thanks for sharing

4:36PM PDT on Aug 20, 2013

filthy tar sands oil will be spilling into pristine american wilderness

10:25AM PDT on Aug 13, 2013


8:04PM PDT on Aug 12, 2013

Patti T. Thank you for the scientific article that reinforces all I have been saying. Quote: They (pipelines) are very efficient transportation machines, subject to may regulations and monitoring, Furthmore pipeline leaks are costly to the pipeline companies which have many incentives not to tolerate spills or breakdowns, As a result they are relatively environmentally friendly.

Additionally high viscosity oil needs heating for it to flow, leaks and spills will not flow and pollute as readily once it is cooled from the insulated pipeline.

6:47PM PDT on Aug 12, 2013

@ Dorothy N:
Can't send you any more stars just now for having sent you some for other things too recently but you certainly deserve a handful! Thank you for your awesome posts, I am so glad you are part of the conversation here on Care2.

5:26PM PDT on Aug 12, 2013

What do you think? Big business looking after big business? I wonder if politics had anything to do with it? any one considered asking the presidents people if they pushed for the rejection?

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