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10 Easy Ways to Celebrate Fair Trade Month

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10 Easy Ways to Celebrate Fair Trade Month

This October is the 9th annual Fair Trade Month. Throughout the month, ethically-minded consumers, retailers and brands will unite to celebrate and promote Fair Trade. A variety of education events, in-store sampling programs and online initiatives have been planned to help increase awareness and sales of Fair Trade Certified products, ultimately leading to greater impact for farmers and workers in developing countries. The theme for Fair Trade Month 2012 is Count Me In.

So how will you celebrate Fair Trade Month?  Here are 10 simple actions you can take that will help make a big difference:


You believe that Fair Trade is a great way to improve the lives of farmers and workers. You want to support them on their journey to become better stewards of the land. You care about supporting the brands that are sourcing ethically and transparently. And you happen to LOVE the delicious Fair Trade Certified products that are now available in more than 100,000 stores in North America. So take the Fair Trade Month pledge and make your support known!


Visit the Fair Trade Certified fan page and you will find a robust community of Fair Traders like you! Regular updates will help you stay up-to-date on the latest news in the Fair Trade world, including frequent giveaways, stories from Fair Trade farms, delicious recipes, and information about Fair Trade events. Become a fan to demonstrate your support for Fair Trade, then take your support a step further by becoming a fan of brands that sell Fair Trade Certified products. This is a good way to let them know that you like what they’re doing!

You can also show your support for Fair Trade on your own Facebook profile by changing your cover photo to one of these inspiring images.


If you’re a Twitter-er, follow @FairTradeUSA for up-to-the-minute news from the Fair Trade community and have the opportunity to participate in live discussions and Twitter parties. During Fair Trade Month, tweet about Fair Trade using the #FairTradeMonth hashtag.


Fair Trade is a market-based approach to fighting poverty.  That means that it only works when you actually buy the stuff.  So make sure you’re holding up your end of the bargain during October!

Can you make a commitment to purchase at least one Fair Trade Certified product every time you shop?  In addition to try new products, you are voting with your dollars by showing your favorite store that you support Fair Trade.  You are also supporting the hard working farmers who produced the product.

Another approach is to make one swap in your everyday routine – like trading in your daily cup of coffee or banana for the Fair Trade Certified version.


Educate your friends and family about Fair Trade by sharing a video.  Fair Trade can be a tricky concept to grasp, so the new Fair Trade Month PSA features a simple explanation from a 7-year-old who also happens to be an expert shopper.  Visit the Fair Trade Certified YouTube page to find even more educational videos.

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Read more: Conscious Consumer, Food, Green,

By Katie Barrow, LOHAS

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5:35AM PDT on Oct 12, 2012

Good article. Buying Fairtrade products is an important step in using your purchasing power to make a difference to people's lives.

Also good to see an article on Care2 that links to sources, other bloggers - particularly Ms Cook - please take note!

12:36AM PDT on Oct 12, 2012

great article, thanks!

7:18PM PDT on Oct 11, 2012

thanks. It's nice to see more and more fair trade items in supermarkets

10:38AM PDT on Oct 11, 2012


7:17AM PDT on Oct 11, 2012

we dont have many fair trade items in my country. the only brand i know is the British marks and Spencer, as they carry some lines of fair trade items.

4:55PM PDT on Oct 10, 2012

Nice to know. Thank you.

4:46PM PDT on Oct 9, 2012

This is the first year I've been active with Fair Trade and from now on I'm going to be on the look out for fair trade certified items to support the farmers out there! I have a contest running on my blog to win some free fair trade coffee, chocolate, and tea if anyone wants to enter!:

1:00AM PDT on Oct 9, 2012

Thanks for great article, will have to be even more careful shopping!

5:58AM PDT on Oct 8, 2012

Thanks for sharing the info and links. Pledge taken.

6:25PM PDT on Oct 7, 2012

Sounds good! :)

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Disclaimer: The views expressed above are solely those of the author and may not reflect those of
Care2, Inc., its employees or advertisers.

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Good info to keep in mind!

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Thanks for a helpful article!

Have to agree with all these points. Thanks for the post.


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