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Coca-Cola Vows to Be Water Neutral

Coca-Cola Vows to Be Water Neutral

Water is the next oil, according to many experts, and by the looks of the big business it’s drawing, those experts are right. As reported by Charles Fishman in his article, “Why GE, Coca-Cola, and IBM Are Getting Into the Water Business“, from April’s edition of Fast Company, “Coca-Cola’s CEO has vowed that Coke will become the first ‘water neutral’ global corporation.”

For now, every liter of Coke that is manufactured, 2.43 liters of water are required.

I’m curious to see if he makes his goal and what that will mean for the corporate world’s water usage.

-Jocelyn Broyles

Related:
How Much Water is Used to Make Your Food

Read more: Conscious Consumer, , ,

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63 comments

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4:03AM PST on Feb 17, 2013

2+ litres of water, to make one litre of poison...hmmm! How about all the water that is used in the manufacturing of the PLASTIC bottle used for the poison?

11:50PM PST on Feb 16, 2013

thanks for sharing

3:04PM PST on Feb 16, 2013

For the sake of the planet, maybe it is time to shut down all soda manufacturers. To use over 2 liters of water to make one liter of this shit is very wrong for all living things, especially when there are so many that go without clean water. Then there are the plastic bottles ...
No private company should be able to waste water in such an unnecessary way, or buy water rights. Water belongs to the people.

12:06PM PST on Feb 16, 2013

Drinking any kind of soda is very bad for your health.

8:29AM PST on Feb 16, 2013

Thanks for the info.

2:05AM PST on Feb 16, 2013

interesting thanks

3:37AM PST on Jan 30, 2013

I'll believe it when I see it.

8:16AM PST on Jan 17, 2013

WHAT EVER YOU DO DONT DRINK IT....JUST HAVE A FRESH JUICE OR WATER...NOT SOFT DRINKS ESPECIALLY COKE!

4:33AM PDT on Sep 4, 2012

hmm you see they are scared now...running on their feet and using their minds..ha....they can see that we mostly are a wise up to them and their company is probably not getting the levels of mulah as they did at the height of their sales pitch and now they know that most of us drink healthy water so why not tinker with that..ha still wont buy it and will read labels to find out where its from, whats in it and if any what are the additives ugh.

theyz got their fingies in many pies!

4:30AM PDT on Sep 4, 2012

Sorry for them but i for one will NEVER EVER BUY ANOTHER coke product again as a stance against the company. I read labels and I vote with my wallet and feet. Oh and seriously do you believe them when they say what they will do to water and will it be pure unadulterated water.>.. I dont know but I for one wont be buying it b/c of their dubious track record

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Disclaimer: The views expressed above are solely those of the author and may not reflect those of
Care2, Inc., its employees or advertisers.

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