Water is the next oil, according to many experts, and by the looks of the big business it’s drawing, those experts are right. As reported by Charles Fishman in his article, “Why GE, Coca-Cola, and IBM Are Getting Into the Water Business“, from April’s edition of Fast Company, “Coca-Cola’s CEO has vowed that Coke will become the first ‘water neutral’ global corporation.”
For now, every liter of Coke that is manufactured, 2.43 liters of water are required.
I’m curious to see if he makes his goal and what that will mean for the corporate world’s water usage.
Read more: Conscious Consumer, coca cola, water, water neutral corporation
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Thanks for sharing! The world is a wonderful place and I hope it will be here to stay...
before I saw the receipt which said $5744, I didnt believe that...my... father in law was like they …
Good info. Thanks for sharing.
tyvm
We need to educate the young about the importance of keeping the movement alive. A lot of parents a…
63 comments
+ add your own2+ litres of water, to make one litre of poison...hmmm! How about all the water that is used in the manufacturing of the PLASTIC bottle used for the poison?
thanks for sharing
For the sake of the planet, maybe it is time to shut down all soda manufacturers. To use over 2 liters of water to make one liter of this shit is very wrong for all living things, especially when there are so many that go without clean water. Then there are the plastic bottles ...
No private company should be able to waste water in such an unnecessary way, or buy water rights. Water belongs to the people.
Drinking any kind of soda is very bad for your health.
Thanks for the info.
interesting thanks
I'll believe it when I see it.
WHAT EVER YOU DO DONT DRINK IT....JUST HAVE A FRESH JUICE OR WATER...NOT SOFT DRINKS ESPECIALLY COKE!
hmm you see they are scared now...running on their feet and using their minds..ha....they can see that we mostly are a wise up to them and their company is probably not getting the levels of mulah as they did at the height of their sales pitch and now they know that most of us drink healthy water so why not tinker with that..ha still wont buy it and will read labels to find out where its from, whats in it and if any what are the additives ugh.
theyz got their fingies in many pies!
Sorry for them but i for one will NEVER EVER BUY ANOTHER coke product again as a stance against the company. I read labels and I vote with my wallet and feet. Oh and seriously do you believe them when they say what they will do to water and will it be pure unadulterated water.>.. I dont know but I for one wont be buying it b/c of their dubious track record
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