Crafting A Career
Have you ever thought you could sell your art or crafts? If you have a creative hobby that you love, and friends and family are often telling you, “You could sell that!” – why not consider subsidizing your income or making a living as “craft-epreneur”? Folks all over the globe are reinventing their careers and selling their art and crafts.
A recent article in Martha Stewart magazine outlined how to turn craft-making into a career. It stressed answering these questions first:
5 questions to ask before quitting your day job to run off with the crafters:
Who will buy your crafts?
How will you finance your start-up?
What will your wages be?
How much help will you need to produce at a profitable scale?
How much will you need to charge to break even or better yet, make a profit?
Next: Where to sell your crafts and tips for crafters
Where to sell your crafts:
Etsy – With the emergence of the wildly popular Etsy, whose motto is: “Buy, Sell, and Live Handmade” – with a mission to enable people to make a living making things, and to reconnect makers with buyers, it’s easier than ever to make some cash while churning out the art you love to create.
Craft Fairs – For those who don’t sell online, or who want to meet and greet their customers, local, regional and indie fairs provide both a community of crafters and an outlet to sell art and crafts.
Juried Shows – Juried art and craft shows are selective, and the quality and cost of the crafts can be higher. These fairs generally require the artist to send in slides (or a link to a website) of high-quality photographs of their work. The artist usually pays the cost per booth.
Personal Website – A nicely designed, well photographed website that offers a variety of your wares may payoff. Word Press and Blogger offer free online publishing website formats. Artists can also blog about their wares on these sites. Payment for goods is generally by check or PayPal. I used a free Word Press website theme for my personal econesting blog.
From an Etsy seller with a website:
I asked my friend, Juliet Harrison who sells her black and white equine photographs on Etsy and has her own site, if she has any tips for those who want to start selling their art or crafts. Juliet said, “You need to be comfortable and knowledgeable talking about your work. You’ll also need to keep up with what others who are creating similar work are up to. Your promotional images should be creative and clear. To sell your art or craft, you need to be your own little marketing team.”
2 More things…
1. You can sell your art without selling your soul, but you may need to tune your senses into what the market will bear. This may not necessarily be what your favorite thing to create is. Keep your mind open and tweak your product as needed.
2. Start small and don’t undervalue your labor. A lot of businesses go under when they go for too much too soon. Aim for quality…then quantity.
To sum this all up: know your seller, know your costs, and aim for profits. Don’t forget to market, market, and market your craft. Please share with us your stories of selling or buying art and crafts.