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Graphic PETA Seal Hunt Ad Banned

Graphic PETA Seal Hunt Ad Banned

by Jennifer Mishler, Ecorazzi

PETA recently tried to take its campaign against Canada’s annual seal hunt to Canadian televisions, but the organization’s new commercial has been deemed “too graphic” for viewers.

According to the Huffington Post, the Television Bureau of Canada has required two scenes to be deleted if the ad is to be aired on Canadian networks. The bureau gives approval for PSAs and commercials. “The following scenes will need to be removed. The scene at 39 seconds with the dying seal will need to be removed [and] the scene at 45 seconds will need to be revised so that the second seal the man hits is removed,” wrote Jessica Bassermann of the Television Bureau.

The two scenes show examples of the shocking brutality that happens during the hunt. PETA is refusing to remove the scenes which they feel show the reality of the seal cull. “We think the truth should be shown. We think that if the government is this proud and goes to such great lengths to defend this program, this program should be seen by the country and by the people who pay for it. We don’t want it whitewashed and we don’t want it generalized, we want to show exactly what they do,” said PETA’s senior VP Dan Mathews.

Bassermann told PETA that if the Bureau approves the ad, they are still likely to be turned down by TV stations. One station, CTV Edmonton, was approached by PETA and has agreed with the Bureau that the scenes must be removed before they will air the ad.

The new ad, which can be seen on PETA’s website, stars Canadian actress Emmanuelle Vaugier. Vaugier points out that not only is the hunt cruel, but at least $7 million of taxpayer money is spent on it each year. “Millions more are spent propping up this dying industry even though income from this slaughter accounts for less than one per cent of the economy of Newfoundland where it takes place.” According to Fisheries Minister Keith Ashfield’s spokeswoman Erin Filliter, the government does not itemize this spending and therefore the amount could not be confirmed. She also claimed that Canada’s seal cull is “conducted in a humane and respectful way and the full use of animals harvested is strongly encouraged.”

Image credit: Yeimaya / Flickr

Related:
Brutal Seal Hunting Continues in Canada
Shocking Facts About Canada’s Annual Seal Slaughter
Petition: Let’s Make the Seal Hunt History!

Read more: Animal Rights, Environment, Nature, Nature & Wildlife, News & Issues, Wildlife, , ,

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Michael, selected from Ecorazzi

Ecorazzi - Good Gossip. Ecorazzi uses gossip and pop culture to inspire real good throughout the world. From celebrity efforts on environmental, animal welfare and humanitarian issues to spotlighting charitable organizations and healthy living trends - our goal has always been to highlight the work being done to make the world a better place. Get weekly updates from Ecorazzi or find us on Facebook, Twitter, and Pinterest.

188 comments

+ add your own
2:10PM PST on Jan 19, 2014

I would think it would depend on the time of day ( like not during Saturday morning cartoons), but that's just me. Thanks.

5:43PM PST on Dec 21, 2013

if its too brutal to be shown on the tele shouldn't it be illegal to perform????

5:42PM PST on Dec 21, 2013

Interesting, thank you.

5:41PM PST on Dec 21, 2013

Interesting, thank you.

5:40PM PST on Dec 21, 2013

Interesting, thank you.

5:38PM PST on Dec 21, 2013

Interesting, thank you.

12:51PM PST on Mar 4, 2013

They shouldn't ban it.

8:26AM PDT on Sep 11, 2012

Is only the cruel reality what they show on the video, so why erased it ??? do not close the eyes to the horror people are doing to the seals!!!!!!!!!!

12:13PM PDT on Jul 30, 2012

What a crazy, mixed up society we live in. It's ok to create video games, t.v. shows, movies etc. that depict all kinds of gory, bloody horrors being unleashed but try to show actual footage of a barbaric act of cruelty in order to educate people and hopefully stir them to action, well, can't do that - that's just going too far. It's like the meat issue - happy to eat it as long as I don't have to know about/see how it's really produced. Let's get our heads out of the sand, accept that there are truely horrible things happening in real life and demand changes!!

12:13PM PDT on Jul 30, 2012

What a crazy, mixed up society we live in. It's ok to create video games, t.v. shows, movies etc. that depict all kinds of gory, bloody horrors being unleashed but try to show actual footage of a barbaric act of cruelty in order to educate people and hopefully stir them to action, well, can't do that - that's just going too far. It's like the meat issue - happy to eat it as long as I don't have to know about/see how it's really produced. Let's get our heads out of the sand, accept that there are truely horrible things happening in real life and demand changes!!

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