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Greenwashed by Simple Green? Ask Annie

Greenwashed by Simple Green? Ask Annie

Dear Annie,
I’ve been using Simple Green for years thinking that it is an eco-friendly product, but a friend told me recently that they thought it was not green. What is your opinion? –Sally, KY

Dear Sally,
Women’s Voices for the Earth (WVE) published the results of a study of five of the leading cleaning product companies regarding the use and labeling of toxic ingredients in products. The study is called The Dirt on Cleaning Products, and Simple Green, manufactured by Sunshine Makers Inc., is one of the companies investigated.

The Dirt on Cleaning Chemical Companies report card about Sunshine Makers Inc./ Simple Green was that their product ingredient disclosure received a D+; their responsiveness to consumer concerns received an F; their toxic chemicals screening process received a D+; the toxic chemicals in their products received a C; the number of cleaning products on the market was 15; and the number of products that contain chemicals of concern were eight. The chemical of biggest concern cited by WVE is 2-butoxyethanol.

The report from about this chemical is that it is a suspected:

Cardiovascular or Blood Toxicant
Developmental Toxicant
Endocrine Toxicant
Gastrointestinal or Liver Toxicant
Kidney Toxicant
Reproductive Toxicant
Respiratory Toxicant
Skin or Sense Organ Toxicant

Yes, I’d say if you were led to believe that Simple Green was a “green” product then you have been a victim of greenwashing!

Read more: Home, Ask Annie, General Health, Health & Safety, Non-Toxic Cleaning, , , ,

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Annie B. Bond

Annie is a renowned expert in non-toxic and green living. She was named one of the top 20 environmental leaders by Body and Soul Magazine and "the foremost expert on green living." - Body & Soul Magazine, 2009. Learn Annie's latest eco-friendly news on, a website dedicated to healthy and green living.


+ add your own
2:55PM PDT on Mar 19, 2014

If you are looking for the "Real Deal" check out the Better Life Products.
I am a distributor in Bermuda and they are fantastic! in the US, or my facebook page

5:58AM PDT on May 15, 2013

Thank you for sharing.

4:28PM PDT on Apr 13, 2013

pretty sad that companies are allowed to lie about this

3:17AM PDT on Mar 27, 2013


9:52AM PST on Jan 18, 2013


2:34PM PST on Nov 21, 2012


7:00AM PST on Nov 6, 2011


7:00AM PST on Nov 6, 2011


3:38PM PDT on Oct 19, 2011


10:30AM PDT on Aug 4, 2011

Thank you

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Disclaimer: The views expressed above are solely those of the author and may not reflect those of
Care2, Inc., its employees or advertisers.

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