Popular shoe maker Puma recently announced that it will phase out its plastic shopping bags in favor of a 100 percent biodegradable alternative made from cornstarch.
The company claims that the new bags are capable of completely degrading after only 3 months in a home compost pile, and estimates that this replacement will save 192 tons of plastic and 293 tons of paper each year.
If shoppers don’t want to wait for the bag to degrade naturally, or don’t have access to a compost pile, the bag can also be completely dissolved in water in just a few minutes.
Talk about instant gratification! Watch the new Puma shopping bag disappear in the video clip below:
Image Credit: Flickr – hyku