Finally, a restaurant has realized that we don’t want to have to choose between quality food and quick food. In a move honoring the company’s commitment to serving food that’s good and good for you, Panera Bread has announced it plans to remove artificial additives from its bakery-cafe food menu by the end of 2016.
“Panera was founded on the belief that quick food could be quality food,” said Panera Bread founder, Chairman, and CEO Ron Shaich in a statement.
“We started by baking bread form fresh dough each day in our cafes. That commitment led to others — like our early decision to remove artificial trans-fats, post calories on menu boards and invest in serving chicken raised without antibiotics. As we continue to make conscious choices about the food we source and serve, we realized it’s also important to share what we’ve accomplished and where we’re going.”
The removal of artificial additives is just part of Panera’s announced set of commitments to its food. The Food Policy is a statement of Panera’s commitment to used clean ingredients, have menu transparency, and have a positive impact on the food system.
With this policy, Panera has committed itself to:
Panera advocates for clean food and will source and serve food without additives like MSG, artificial trans fats, and ingredients they find unnecessary.
Panera plans to keep its diverse menu, and continue informing customers what is in their food.
In addition sharing what is in the food, Panera also plans to tell customers where their food is coming from and how companies are impacting the food system as a whole.
Chief Concept Officer for Panera Scott Davis summarized the Food Policy by saying, “We believe simpler is better. Panera is on a mission to help fix a broken food system. We have a long journey ahead, but we’re working closely with the nutrition community, industry experts, farmers, suppliers and others to make a difference. We’re pleased to publicly share our framework and intend to share progress over time.”
photo by Ernesto Andrade, via Flickr