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5 Regrettable Food Trends of 2012

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Twinkie Nostalgia:
Even though parent company Hostess (also maker of Wonder Bread) has limping along for years with the treat of collapsing in a heap of gooey cream filling, it seemed to come as a big surprise to many when the news hit revealing that Hostess, and therefore the beloved Twinkie, were dead. Hostess called it quits this year with a shut down, sell off, and liquidation of all their assets (somewhere, someone is looking for the trove of liquid Twinkies) and junk food devotes went into mourning, as if the terrorists had won. Don’t get me started on how Hostess has been the scourge of the American diet for decades, and that a few million less Twinkies may serve the country well. But really, before you drown yourself in tears of woeful nostalgia, you should know that the Hostess name is far too valuable a brand to disappear forever. It is only a matter of time before some petroleum conglomerate buys up the rights to the entire Hostess catalog and rains Twinkies down upon the despondent and deficient masses.

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Eric Steinman

Eric Steinman is a freelance writer based in Rhinebeck, NY. He regularly writes about food, music, art, architecture, and culture and is a regular contributor to Bon Appétit among other publications.

91 comments

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10:47AM PST on Mar 2, 2013

Savory Candy Bacon Lollipops, Bacon-Flavored Microwave Popcorn, Bacon Jam, Bacon Mayonnaise, Bacon-Flavored Dental Floss, Bacon Cupcakes, Bacon-Infused Vodka, and Bacon Personal Lubricant

I've never understood Americans and their obsession with bacon, at least I assume it mainly manifests itself there

10:40AM PST on Mar 2, 2013

Ew,

11:20AM PST on Jan 8, 2013

Thank you.

7:21PM PST on Jan 4, 2013

We have a local restaurant that has a featured sundae. My husband & I never eat there because the owner treats his employees badly, but I was recently in the hospital right near there, and it was the only place available after a return appt., so we reluctantly went. They were advertising a sundae which, for every one of these purchased, they pledge to make a donation (no amt. provided, so could be 10 cents for all anyone would know)to a Veteran's organization. The sundae consists of multiple batter-dipped deep fried brownies with multiple scoops of ice cream, then chocolate syrup, other toppings and whipped cream! To be honest, I wouldn't mind a bite or two to try, but the thing itself was BIG! It was sort of like -- let's encourage increased risk of diabetes, heart disease, high cholesterol, etc., in the name of charity. My guess is that they don't sell too many, so the owner "looks" good for being willing to donate to our Vets, but in the end, doesn't have to do so too often. It was pretty disgusting...

7:05PM PST on Jan 4, 2013

BACON PERSONAL LUBRICANT??!!!

4:08AM PST on Dec 21, 2012

I've heard on tv some months ago that pumpkin is starting to be a hyped food-trend [example: http://www.pegasusnews.com/news/2012/oct/25/pumpkin-new-bacon-fall-trend-food/ ], such as Tim Hortons with its seasonal pumpkin (and calorie laden) flavoured products.

9:15PM PST on Dec 15, 2012

I love bacon but it doesn't belong in my candy or icecream. I like cupcakes but I don't see the need for shops that sell only cupcakes and I don't know who is paying $2 for a cake pop at Starbucks.

3:06AM PST on Dec 15, 2012

The sad thing is that some people buy this stuff.

1:28AM PST on Dec 14, 2012

I hope the Twinkie doesn't come back, would like it to stay in the past. And the bacon trend, unbelievable- had no idea. I don't like any of these trends. Thanks for the post.

12:42PM PST on Dec 11, 2012

Bacon Scented KY Jelly? YUCK!

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