1.† Think about your fear, dissect it, and try to determine if itís a fear of the unknown or a real danger. Personally I am not motivated to bungee jump, it feels like too much of a threat to my life and I am happy to forgo that experience. But if you establish your fear originates from uncertainty then that is a sign to explore it further.
2.† Learn about it. Do some research. What do other people say about this fear when they experience it? What are the pros and cons of tackling this fear? Letís say itís public speaking. What would the impact be on your career or life by focusing on this? Have you gotten positive feedback but are just scared to do it?† These can be signs that this is something you should push for.
3.† Ask a lot of questions. Find other people that have tackled whatever you have fear about and ask them how they approached it. What are the rules of the road? What are some tips, tricks etc.?
4.† Find someone to do it with you. When we resist doing something itís easy to let ourselves down. Itís much more difficult to let someone else down. When I am feeling less motivated to workout, I make a workout date. There is no question whether or not I will show up ó I will.
5.† Recall how it feels once you have tried conquering your fear. Most people will say that facing a fear is one of exhilaration. I know from personal experience that the things or activities that I fear and conquer end up being some of my proudest moments.
Some fears you know and can plan for. Others just pop up out of nowhere, like my dating scenario. What I have learned is that itís instinctive to run from the unknown. Thankfully my curiosity is stronger than my fear and I am learning that my fear can be an indicator for something new to explore.
This can also be a huge benefit in growing your business. Itís easy to get in a rut and stick to the strategies that you know. I am challenging myself to learn some new tactics and make them right for me. I challenge you to do the same. Use the New Year as a reason to stretch yourself, to attempt a new marketing strategy, to try a new activity that scares you. And if you need help getting motivated, or creating a new marketing paradigm, or strategy for business growth, call me. I am cooking up new and creative approaches and I would love to help you do the same. Business growth is fun and itís tied to your own growth. Join me!!