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tag: marketing

10 Breakfast Cereals to Avoid

A bowl of cereal alone shouldn’t give you or your kids the shakes first thing in the morning. But considering the amount of sugar in these breakfast favorites, don’t be too surprised if you start feel…

676 comments

Winning Gender Equality: How Our Childhood Toys Play a Huge Role

One big sister took on the toy industry to fight for gender equality, because her brother Gavin was embarrassed to play with an Easy-Bake Oven. Four-year-old Gavin loved cooking, and honestly I thi…

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Your Responsibility to Share Your Message

In this video I share my practical and spiritual tools for manifesting media for your message. I believe that it is our responsibility to share our great work with the world. Learn how to release yo…

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‘Brogurt’: For Men Tired of Girly Yogurt

If you have spent an hour or two watching daytime television, or any television for that matter, you have probably picked up on the fact that women are a target market. Any number of items from femini…

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Organic Eggs Become Just One More Mislabeled Food

If the package at the store reads lettuce and it’s green and leafy, do you really have any reason to question the validity? Well, maybe not with lettuce, but it seems that more things are being marke…

112 comments

Do Apples Need to be So Crazy?

So the Mayan Apocalypse came and went, and now we have to clean up the mess we thought we were leaving for the fire and brimstone to sweep away. Where shall we start? The shameful state of our ecosyst…

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Is Pumpkin Over-Hyped?

The other day I cut up a sugar pumpkin (a name nearly as misleading as “sweet breads”) and baked it to doneness and then worked it into a muffin recipe. Before I completed the recipe, I saved myself a…

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7 Marketing Tips for Green Businesses

Marketing is a key component of getting any business off the ground, especially a small green business (such as a green building or green roofing business), with a limited budget to spend on reachin…

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McDonald’s Food is Healthy, Depending on Your Perspective

For most people who endeavor to eat well and remain healthy, the mere mention of McDonald’s brings forth eye rolls and dismissive, often unkind, remarks. In fact, at least in this country, the McDonal…

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Does Marketing Wine Need to be Gender Specific?

Granted, being a man, I am maybe not the most convincing authority on the matter of marketing to women. With that caveat out of the way, the issue of gender specific marketing is hardly a new one. Thi…

31 comments

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Joe B.

Joe Baker is VP of Causes and Advocacy for Care2. Joe oversees Care2's campaigns with its nonprofit partners. Previously, Joe worked for Amnesty... more

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Good reminders. Thank you much. "Your brain on sugar!" That is funny. But sad. And is it really …

When you find a good one stick with them...

Great discovery here, Thank you for sharing this knowledge.

One of my doctors hates it when I look things up on the internet, even though I use Mayo Clinic or f…