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The Value of Community

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The Value of Community

Creating Shared Value

In my view, shared value starts with the sharing of values, such as care, respect, integrity, kindness and maintaining a heart connection between people. Shared value is the foundation of community building, within a family, school, organization or society. Once there is heart connection, then inspiration, creativity, collaboration and value creation for the good of the whole can manifest.

Many social entrepreneurs are giving a higher priority today to the principle of “shared value,” which involves creating economic value in a way that also creates value for society by addressing its needs and challenges. Many conscious consumers are also giving priority to shared value by buying local (even if it costs more) to give back to their community or purchasing products from companies that give back to their communities.

A Harvard Business Review Jan-Feb 2011 article says, “Shared value is not social responsibility, philanthropy, or even sustainability, but a new way to achieve economic success.” They add that, “Realizing it [shared value] will require leaders and managers to develop new skills and knowledge such as a far deeper appreciation of societal needs, a greater understanding of the true bases of company productivity, and the ability to collaborate across profit/nonprofit boundaries.”

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Deborah, from HeartMath

Deborah Rozman, Ph.D., is President and CEO of the for-profit Quantum Intech Inc (dba HeartMath Inc.) Deborah has been deeply committed to awareness development and personal growth for 40 years. Deborah is co-author with Doc Childre of Transforming Anger, Transforming Stress, Transforming Anxiety, Transforming Depression and Stopping Emotional Eating.

15 comments

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7:06PM PDT on Jun 27, 2011

Interesting! Thanks.

12:42AM PDT on May 31, 2011

An interesting concept, but this did read a little bit like an advertisement in the disguise of an article. A bit disappointed by that.

12:41AM PDT on May 31, 2011

?

9:39PM PDT on May 30, 2011

This is such a wonderful paradigm for re-creating our world. I hope people will learn to do this.

6:27AM PDT on May 30, 2011

Caring and sharing is creating a family you don't have but depends on where you live at to be able to do this. Beautiful article and hope it works for most people.

6:22AM PDT on May 30, 2011

Which community? :-(

6:14AM PDT on May 30, 2011

Become a part of the new world.. check out.... http://www.zeitgeistmovie.com/

5:57PM PDT on May 29, 2011

Yes, it is good to channel people's internal energy into constructive external actions. And I think like you that many organisations need help to achieve this.

5:38PM PDT on May 29, 2011

thanks

2:52PM PDT on May 29, 2011

Thank you Deborah for this post.

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Disclaimer: The views expressed above are solely those of the author and may not reflect those of
Care2, Inc., its employees or advertisers.

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