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Former Trader Joe's President to Serve Food After Sell-By Date in New Restaurant

Business  (tags: americans, business, consumers, dishonesty, economy, Entrepreneurs, ethics, humans, hunger, lies, marketing, money, philanthropy, politics )

- 1701 days ago -
Doug Rauch, the former president of Trader Joe's, is opening a new eatery that will serve up foods that have past their "sell by" dates, but are still perfectly safe

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Kit B (276)
Thursday September 26, 2013, 9:30 am
Photo Credit: CC BY 2.0 Flickr

Doug Rauch, the former president of Trader Joe's, is opening a new eatery that will serve up foods that have past their "sell by" dates, but are still perfectly safe. Called Daily Table, the grocery/restaurant hybrid will turn produce into meals for prices Rauch hopes will compete with fast-food. He tells NPR:

"It's the idea about how to bring affordable nutrition to the underserved in our cities. It basically tries to utilize this 40 percent of this food that is wasted. This is, to a large degree, either excess, overstocked, wholesome food that's thrown out by grocers, etc. ... at the end of the day because of the sell-by dates."

The project coincides with a report from the Natural Resources Defense Council (NRDC) about how "sell by" and "best by" dates are misleading and confusing to customers, leading to thousands of pounds of waste.

Listen to the interview here:
**NPR interview at VISIT SITE**

Hopefully, more grocery stores and restaurants will pick up on this trend. There are currently many charities serving up reclaimed foods to the food insecure, but still an estimated 40 percent of food goes to waste in the U.S. according to the NRDC.

By: Margaret Badore | Living / Green Food | Tree Hugger |

JL A (281)
Thursday September 26, 2013, 10:44 am
Wonderful approach from someone who knows!

pam w (139)
Thursday September 26, 2013, 10:48 am
I hope the homeless will get a break here?

Kathleen R (192)
Thursday September 26, 2013, 11:32 am
What a brilliant idea. And I second that about the homeless getting a break there. Let's hope.

Angelika R (143)
Thursday September 26, 2013, 12:02 pm
Great idea, yes! -When will the US finally drop that misleading label and join other countries using "best before" ?

Marcia Singer (1)
Thursday September 26, 2013, 1:40 pm
Excellent, creative idea. I hope other establishments pick up on this innovative plan.

Elisabeth T (0)
Thursday September 26, 2013, 2:01 pm
Hope it's a success

Effie Ligon (57)
Thursday September 26, 2013, 2:02 pm
Thank you Doug Rauch! May you become a successful role model!

Mike M (40)
Thursday September 26, 2013, 2:04 pm
A great idea and hope it does spur similar actions from other companies

Erika M (0)
Thursday September 26, 2013, 2:39 pm
A wonderful idea.

Sheryl G (363)
Thursday September 26, 2013, 2:46 pm
Now that is someone using their noodle and if it means less expensive meals for an under-served part of the Country that is wonderful.

Past Member (0)
Thursday September 26, 2013, 3:37 pm
Smart idea. It's good that this business won't let food go to waste that is still edible. This country wastes too much food and this is a solution that helps.

Theodore Shayne (56)
Thursday September 26, 2013, 4:31 pm
Excellent idea

Birgit W (160)
Thursday September 26, 2013, 4:38 pm
Noted, thanks.

marie C (163)
Thursday September 26, 2013, 4:41 pm
Noted very good idea
Thanks Kit

Roger G (154)
Thursday September 26, 2013, 5:17 pm
noted, thanks

Vallee R (280)
Thursday September 26, 2013, 6:19 pm
Wonderful - thanks -

Kit B (276)
Thursday September 26, 2013, 6:24 pm

Many if not most foods do have "best if used by" labels, but that is considered an expiration date and can no longer be accepted by most food banks. I tend to ignore that unless it's a year beyond the date.

Bryna Pizzo (139)
Thursday September 26, 2013, 7:24 pm
This is good, but why not donate it! One in six or seven Americans is going hungry every day! Thank you, Kit!

Diane L (110)
Thursday September 26, 2013, 8:15 pm
I don't have a problem with this.............providing that it's clearly stated that the products ARE "past best sell by" date so consumers are aware.

I've been "dissed" by family members and friends for years because I don't waste food and don't toss stuff out 48 hours after buying it. They seem to think that if a container says "BEST SOLD BY 1/1/1111" that means that on 1/2/1111 its spoiled and unsafe to eat. I'm on a limited income and while I don't want to get sick, I have done my homework on what is safe to keep around and what isn't.

Like what you just said, Kit, I cleaned out my pantry a few months back and took some canned stuff to the foodbank that my family members who HAD been living here and left when they moved out. Much of it was refused because it was PAST that date. Nothing wrong with it at all.

Diane K (134)
Thursday September 26, 2013, 8:19 pm
Good idea, if food isn't bad, why waste it! thx Kit

Thursday September 26, 2013, 9:19 pm

Past Member (0)
Friday September 27, 2013, 2:45 am
Absolutely love this concept!

Syd H (48)
Friday September 27, 2013, 10:59 am
K, my only quibble with this at the moment is it's "passed" its sell-by date. I do believe "past" is not a verb. :(

Kit B (276)
Friday September 27, 2013, 1:00 pm

LOL - Right you are Syd!

Good catch!

Alice C (1797)
Saturday September 28, 2013, 1:45 pm
I've been eating dated food for years ~ I think I'll have some tor dinner tonight : )

Vallee R (280)
Sunday September 29, 2013, 3:44 pm
Great idea - we try and get the large bags of chicken when they put it on sale - the buther told me they put it on sale a day prior - but usually don't have any but still.... throwing it out is stupid - just bring it home and freeze.

Sergio P (65)
Monday September 30, 2013, 6:51 pm
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