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How to Create a Care2 Petition: Getting Signatures

How to Create a Care2 Petition: Getting Signatures

This is the third post in a series of five explaining the ins and outs of creating a petition: from what to write in your petition text to advanced promotion and activism techniques. This series is a how-to guide for creating a successful petition and helping it reach its highest potential.

So you’ve written a killer Care2 petition with the right target, a passionate tone, a moving story or key facts, and a stellar image: now what?

A petition with 5 signatures isn’t likely to have a ton of impact. But what about a petition with, say, 10,000 signatures? That’s going to make a huge splash.

To get to that point, you have to make sure as many people as possible see, sign and share your petition. The more signatures you get, the more persuasive your petition will be to your target.

There are plenty of ways to get your petition out into the world — here are the essential first steps.

How To Get Eyeballs On Your Petition:

1. Send the petition to your friends, family, and other groups.

The first step in promoting your Care2 petition is to send the link to people in your community. They know you, and they care about what you have to say! There’s nothing quite as persuasive as passion from someone you know. Shoot out an email, post to a family member’s Facebook wall, or text your friends the link.

Email it to the organizations of which you’re a part, like your church, school, book club, etc. Or, reach out to new organizations — maybe your petition is about animal welfare, so you send a link to your local Humane Society, asking their volunteers to sign and share with their friends. Or maybe you saw someone tweeting about animal abuse on Twitter, so you reply to them with the link. Get creative in spreading the word.

2. Make it compelling.

When you send your petition to others, make sure you include a sentence or two summarizing why they should sign.

For example, the author of this Care2 petition is calling for an end to the ‘touch tanks’¯ at Ripley’s Aquarium in Toronto. If he were sharing the petition in an email or Facebook post, he might write, “Animals in the ‘Touch Tank’ at Ripley’s Aquarium in Toronto are prodded and poked by aquarium visitors all day — that’s no way to live! Sign and share my petition urging Ripley’s Aquarium to be compassionate to animals and remove their ‘Touch Tank’ exhibit.”

3. Encourage others to share.

Don’t just ask people to sign the petition — ask them to share it with their friends and families, as well. If you want your petition to go viral, the best way to do that is to initiate it yourself and ask. Support from your personal network is crucial in spreading your Care2 petition. And who knows? These people might also be willing to help you with any on-the-ground activist techniques you’re planning in addition to signing the petition (more on this in a later post!).

4. Share your Care2 petition on social media

Post the link to your Care2 petition on your Facebook page and Twitter, and get creative. On Twitter, you can add appropriate hashtags, especially if there are tags trending about your issue. Consider including the petition target’s Twitter handle in the tweet.

Include an engaging image, too — data shows that on social media, photos are king. They get more interaction than text-only posts. You can even create a graphic using a free photo editor like PicMonkey.

Another strategy for using Facebook to spread the word about your Care2 petition is to search for the pages of activist organizations and other related groups. Post a link to your petition on their wall. You can also send a personal message to a Facebook page owner asking them to share your petition on their page, or even look up their contact information on their websites and alert organizations to your petition this way.

Be creative! If you have a blog, Pinterest, Instagram or any other online presence, post the petition there as well. Or, post a link to the petition in the comment section of an online article about a similar issue.

Remember, the object is to get as many people as possible to see and sign the petition! Think about it: if each person to whom you send the petition shares it with their friend, signatures will snowball, and you will really be able to ramp up pressure on your target.

Now that you know the basics of promoting a petition, the next step is to head to and get started!

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Danii P
Danii P9 days ago


Ellie M
Ellie Mabout a month ago


Jonathan H
Jonathan Habout a month ago


Lesa D
Lesa DiIorioabout a month ago

thank you Emily...

Peggy B
Peggy Babout a month ago


Jerome S
Jerome S1 months ago


Lesa D
Lesa DiIorio2 months ago

thank you, Emily...

Peggy B
Peggy B2 months ago


Sue H
Sue H2 months ago

Helpful information, thanks.

Ellie M
Ellie M3 months ago



Disclaimer: The views expressed above are solely those of the author and may not reflect those of
Care2, Inc., its employees or advertisers.

about Emily L.

is a Team Manager at Care2. Her passions include organic farming, water issues, and animals.

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