Cereal Crimes – VIDEO

Ever wondered about the difference between “organic” and “natural”?

If you’ve been relying on the “natural” label in your breakfast cereal as a sure guide to healthy, nutritious food, think again.

A new video, or “scorecard,” from the Cornucopia Institute explains a number of things that could be undermining your efforts to find a healthy breakfast.

“Certified Organic”: when a company displays the USDA’s “certified organic” logo, you can rest assured that it is free from petrochemical-based fertilizers, sewage sludge, synthetic pesticides and GMOs.

“Natural”: when a company displays this label, it is virtually meaningless. The cereal may contain pesticides and genetically modified crops. Kashi, Mother’s, Nutritious Living, Barbara’s Bakery and 356 others were among brands labeled “natural” but containing 25% – 100% genetically engineered ingredients.

In other words, as I discuss in my book, Get Out! 150 Easy Ways For Kids and Grown-Ups to Get Into Nature and Build A Greener Future, only food labeled “USDA Certified Organic” is totally organic. Don’t trust the other labels.

Check out the video below to get more information on comparing “natural” and “organic” cereal brands. You’ll be surprised!

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Photo Credit: alyssa mariee


William C
William Cabout a year ago


W. C
W. Cabout a year ago

Thank you for the article.

Jim Ven
Jim Ven1 years ago

thanks for sharing.

Ashleigh C.
Ashleigh C6 years ago

I find marketing ploys that deceive consumers into buying their products completely unethical and frustrating. I am so angered by this.

K s Goh
KS Goh6 years ago

Thanks for the article.

Caroline Roberts
Caroline Roberts6 years ago

good to know!

Corinne R.
Corinne Randall6 years ago

Thanks for the article.

Mandi A.
Amanda A6 years ago


Shaheen N.
Shaheen N6 years ago

Thanks for the informative Article.

Maryanne E.
Maryanne E6 years ago

I buy organic when I can, I just wish it wasn't so expensive!