Clothing Brand Puts Trump’s ‘Evil’ Tax Breaks To Good Use

The CEO of a leading outdoor clothing brand has announced that she will donate the money the company will receive from President Donald Trump’s heavily-criticized tax breaks to environmental charities.

Posting to business networking site LinkedIn this past week, Patagonia CEO Rose Marcario labelled the US response to climate change—and tacitly President Trump’s denial of climate science—as “just evil”. She announced that the company will donate $10 million to help fight climate change. This is the amount that Patagonia stands to gain as a result of President Donald Trump’s corporation tax reduction from 35 percent to 20 percent.

“We have always paid our fair share of federal and state taxes,” Marcario notes under the title Our Urgent Gift to the Planet, “Being a responsible company means paying your taxes in proportion to your success and supporting your state and federal governments, which in turn contribute to the health and well-being of civil society.”

Marcario goes on to say that taxes are there to help the most vulnerable in society as well as to support first responders and, even, the way the American version of democracy functions. “In spite of this, the Trump administration initiated a corporate tax cut, threatening these services at the expense of our planet.”

Patagonia wil now donate the tax that the company would have paid “to groups committed to protecting air, land and water and finding solutions to the climate crisis,” Marcario said in her statement.

“We have always funded grassroots activism, and this $10 million will be on top of our ongoing 1% for the Planet giving,” the CEO adds, “It will go a long way toward funding grassroots groups; including those dedicated to regenerative organic agriculture, which may be our greatest hope for reversing the damage done to our overheated planet.”

The company will make this donation on top of the money that it already regularly donates, including the one percent from every sale it channels toward environmental causes.

This comes after President Trump first attempted to bury and then summarily dismissed the government’s own federally mandated “Fourth National Climate Assessment” report. Trump said he had read the report but refused its findings, saying “I don’t believe it”.

The President went on to point fingers at ”China and Japan and all of Asia” saying they had to do more. He also added, “Right now we’re at the cleanest we’ve ever been and that’s very important to me.”

This is simply not true. The Trump administration has systematically worked to undermine environmental protections, for example by attempting to cut ties with the Paris Agreement, dispensing with emissions reductions targets, carving up environmental species protections, and reviving the fossil fuel and dirty fuel industries.

As to why the administration is particularly belligerent about this report, the answer may lie in the report’s partial focus on the economic impact of not addressing climate change.

The Trump administration has routinely denied that climate change will impact the economy, however the report specifically outlines how that will happen, saying in part: “Without substantial and sustained global mitigation and regional adaptation efforts, climate change is expected to cause growing losses to American infrastructure and property and impede the rate of economic growth over this century.”

The Trump administration has been accused of simply ignoring reality in favor of short-term economic gain, and the tax breaks are not over. Trump is mulling a capital gains tax cut which would slash tax bills for investors to the tune of $100 billion.

It is up to companies and investors to follow in Patagonia’s footsteps and to forgo these tax breaks where possible and do the work of investing in climate change solutions this current administration will not attend to, because otherwise the economic impact further down the line could be catastrophic.

But let’s end on a positive: Patagonia is showing one way in which companies can take their environmental responsibility seriously, and it is refreshing to see a brand looking at taxes not as the enemy but as a way of contributing a fair share of profits. That’s a great, socially conscious attitude.

Take Action

Not only have Trump’s tax cuts put the environment at risk, but they’ve increased the the US federal deficit to a shocking $779 billion, putting vital social services in jeopardy. Join almost 25,000 Care2 members and sign the petition telling Republicans that you support taxing the rich, not eroding the safety net that many of America’s most vulnerable rely on to survive.

If you want to make a difference on an issue you find deeply troubling, you too can create a Care2 petition, and use this handy guide to get started. You’ll find Care2’s vibrant community of activists ready to step up and help you.

 

Photo credit: Getty Images.

45 comments

Lorrie O
Lorrie O5 days ago

DOLLar and Cent. Green One DOLLar, G.O.D.$, and CUpid: inNOcent,

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Lorrie O
Lorrie O5 days ago

DOLLar and cent. Green One DOLLar, G.O.D.$, and CUpid, innocent.

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Izorie Irvin
Izorie I7 days ago

Great News, May Christ continue to smile on your effort too turn evil into Good Sense and bless ALL your Good Intent Ms. Rose Marcario & Company...

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Virgene L
Virgene L7 days ago

Thank you Rose Marcario for your intelligence and understanding of our global situation and for showing other corporations how to be responsible.

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Beryl Ludwig
Beryl L8 days ago

He is evil.
Thanks for someone doing something about it.

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danii p
danii p8 days ago

Thank you

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danii p
danii p8 days ago

Thank you

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Clare O'Beara
Clare O'Beara8 days ago

ok

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Clare O'Beara
Clare O'Beara8 days ago

th

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Danuta Watola
Danuta W8 days ago

Thanks for sharing.

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