Pink Ribbons Can’t Prevent Breast Cancer, But We Can

This is a guest post from The Breast Cancer Fund

Turn on the TV and you might see football players covered in pink, leaping across pink ribbon-bedazzled fields all in the name of a “cure” for breast cancer. Purchase moisturizer or lipstick and you might see a pink ribbon slapped on the packaging, even though the product contains ingredients linked to breast cancer. In October, or Breast Cancer Awareness Month, pink ribbons are everywhere.

Yet all of this pink ribbon awareness has done nothing to decrease actual breast cancer rates. One in eight women will be diagnosed with the disease in her lifetime, and we’ve seen a whopping 40 percent increase in just a generation.

The projected cost for breast cancer care and treatment in the U.S. for 2013 is $17.7 billion, and costs are projected to go up to $18.1 billion in 2014. Breast cancer is the most common cancer in women, the second leading cause of cancer death in women after lung cancer in the United States and the leading cause of cancer death in women worldwide. If the football teams in their pink helmets were losing that badly, the fans would leave the stadiums, and the owners would be scurrying to find new coaches and players.

But the losing streak can be reversed. A recent report written by a federal advisory committee of leading breast cancer experts found that identifying and eliminating the environmental causes of breast cancer presents the greatest opportunity to prevent the disease. More than 1,000 scientific studies — and more every day — show links between toxic exposures and breast cancer. Carcinogens can be found in products that we use all the time, from cleaning products to plastics, from furniture to shower curtains, and more.

Of particular concern are exposures to chemicals that disrupt the body’s hormones — chemicals known as endocrine-disrupting compounds. Bisphenol A, or BPA, is an endocrine disruptor used in some plastics, the lining of food cans and sales receipts. Another example is a class of chemicals called phthalates, which are used to soften plastic and can be found in synthetic fragrances.

Ionizing radiation is also linked to breast cancer, and exposure from medical imaging such as X-rays and CT scans has increased by about 600 percent since 1980. CT scans and other procedures contribute to this vast increase in exposure because they deliver high doses of radiation (one CT scan has the equivalent exposure of about 100 chest X-rays). Evidence strongly suggests that these medical procedures are an important and controllable cause of breast cancer.

So what do we do with all of this scientific evidence? Turn it into action to prevent breast cancer. If the big breast cancer organizations focused as much on prevention as they do on “awareness,” it would create a seismic shift in focus for the breast cancer movement. That’s what the Breast Cancer Fund’s Beyond the Pink initiative is about. Thousands of people in our community have pledged to take action to prevent breast cancer before it starts.

Erin is one of those powerful voices. She has faced her own breast cancer diagnosis and heads a support group for young survivors. She has watched 13 vibrant women die in the past year. “I’m Beyond the Pink because what we need is not anymore so-called awareness. What we need is action. What we need is prevention.”

Heather Buren, a firefighter, wonders if the unusually high rates of breast cancer among her colleagues is linked to the toxic chemicals they’re exposed to in burning buildings.

Raise your voice and help pave the way for the future of the breast cancer movement. Pledge to go Beyond the Pink with us. Once you take the pledge, you’ll receive a toolkit full of information on how you can avoid toxic chemicals in your home and when you’re out shopping.

Together we can go beyond the pink and change the odds for women everywhere.

The Breast Cancer Fund works to prevent breast cancer by eliminating our exposure to toxic chemicals and radiation linked to the disease.

Photo Credit: Thinkstock


Jerome S
Jerome S8 months ago


Jim V
Jim V8 months ago

thanks for sharing.

Loesje vB
Loesje Najoan3 years ago

I support cancer research and a breast cancer charity.

Anita Johnson
Anita Johnson3 years ago

I am so very happy to tell the whole world about my through life testimony,i was a victim of Neck cancer for close to four years just recently i came in search of some one who could help me with an effective cannabis oil because i heard it can cure me of my cancer and just one faithful day my cousin said he saw this man Dr.Raymond Wallace how people where sharing testimony on line,i had to ask for his contact and he gave it to me and that same day i was able to contact him through his email and he told me not to worry that it his own works perfectly than you can imagine i tried it and behold my neck cancer for close to four yes started healing fast and now i am perfectly ok thanks so much Dr.Raymond Wallace for your help your service is very genuine and i will let the whole world know of your good work and to whom it may concern if you are still there searching for everlasting solution to your problem i advice you contact Dr.Raymond on his email (

Arlene Camden
Arlene C4 years ago

je soutiens cette journée pour toutes les femmes

Jane H.
Jane H4 years ago

T Colin Campbell's 30 odd years of research documented in his groundbreaking book 'The China Study' showed clearly that the amount of carcigen exposure wasn't the deciding factor on cancer growth. We are exposed constantly in daily life, and we all contain the seeds of cancer.

T Colin Campbell showed that it isn't the exposure that is the deciding factor, it's the nourishment of the cancer seed to turn it into a full blown cancer that is the most important issue. We can't lock ourselves away from life, but we can control whether or not we allow the tiny cancer seeds to grow and develop fully or just lie fallow and never develop at all.

He proved that the best way to nourish cancer cells was with animal protein, especially cows milk. More than 10% animal protein in your diet is the best way to turn on the development and growth of cancer cells.

Over 30 years of research in laboratories and in the field studying large populations showed that cancer cannot develop with less than 10% animal protein in the diet.

You can't control your exposure to carcinogens, but you can control your diet. Cut out meat and dairy and cancer will never be able to take hold on your body. In fact T. Colin Campbell proved lowering animal protein actually turns off cancer in the body.

Lola S.
Lola S4 years ago

2 friends walked in the 3 day this weekend...I support with prayers and finances available

Spencer Young
Spencer Young4 years ago

I pledge to go beyond the pink campaign by donating what funds I can. Wearing the ribbons shows support and unity with those who have it or have been affected by it. It's cure lies with the A.M.A and our governmental actions

Nils Anders Lunde
PlsNoMessage s4 years ago


Lynn C.
Lynn C4 years ago