Pulitzer Prize-Winning Cartoonist Exposes Tuna Industry’s Dirty Secret


Between climate change, dead zones and chronic over-fishing, the oceans of the world and the marine species that call them home are at serious risk.

If you pick up a can of tuna in the grocery store, it probably costs anywhere from $1.50 – $3.00. This low price is possible because the fishing companies are able to catch vast amounts of tuna at once.

What the label isn’t telling you is that many of America’s top tuna brands use a method of fishing so destructive that it causes the unintended deaths of thousands of additional fish species every year.

It’s high time the tuna industry owned up to its careless ways, so Greenpeace USA has teamed up with world renowned cartoonist Mark Fiore to expose its dirty little secret.

Fish aggregating devices are floating objects placed in the water to attract fish, eventually attracting all manner of marine species that are scooped up in enormous purse seine nets along with the tuna. This accidental catch is then tossed back into the water dead or dying.

On average, one ton of other species such as sharks, billfish, rays and baby fish is caught for every 9 tons of tuna.

The United Kingdom has recently become the world’s most sustainable canned tuna market after all the major tuna companies and supermarket brands promised to stop using FADs. By switching to more sustainable fishing methods such as FAD-free purse seines and pole-and-line operations, bycatch can be slashed by as much as 90 percent.

Help Mark Fiore and Greenpeace spread the word about this terrible “fad” by sharing the above video with everyone you know.

Related Reading:

Sea Shepherd To Defend Bluefin Tuna In Libyan Waters

Tuna: What’s In The Can?

Is Nuclear Tuna In Our Future?

Image Credit: Flickr – JoshBerglund19


Jim Ven
Jim Venabout a year ago

thanks for sharing.

jessica w.
jessica w6 years ago


Carole R.
Carole R6 years ago

Good article. Thanks for the post.

dve d.
aa b6 years ago

i don't eat fish why because of all the human waste going into the sea then the fish drink it (it is there way of recycling )

Malgorzata Zmuda
Malgorzata Z6 years ago

Ludzie niedługo wymordują wszystko co się da, niestety, tych co bronią przyrodę jest niewielu.

matthew m.
matthew m6 years ago

Terrible cartoon, it provides no information whatsoever. I agree that tuna fishing needs more regulating, but this cartoon is just violent, weird and pointless.

Vera C.
Vera C6 years ago

The article is interesting and the subject very important, but I do not think this cartoon is such a good idea: there is a lot of violence and very little information, it almost convinced me of the opposite.

Jimmy Spyder
J Spyder6 years ago

Nice video! Except why is the bad guy a bat? Poor bats!!

Valerie A.
Valerie A6 years ago


David N.
David N6 years ago

Thanks for the article and video.