Target Pledges Not to Sell Dirty Gold

Great news for our non-profit partner EarthWorks and concerned citizens around the U.S. Target, the third-largest retail chain in the U.S., has decided it will not sell “dirty gold.” This refers to gold that is mined in a corrupt industry that often displaces communities, abuses workers and harms the environment.

To ensure retailers understand what standards to follow when buying gold from responsible miners, EarthWorks “No Dirty Gold” campaign has created a clear set of “Golden Rules:”

  • Respect basic human rights outlined in international conventions and law.
  • Obtain the free, prior, and informed consent of affected communities.
  • Respect workers’ rights and labor standards, including safe working conditions.
  • Ensure that operations are not located in areas of armed or militarized conflict.
  • Ensure that projects do not force communities off their lands.
  • Ensure that projects are not located in protected areas, fragile ecosystems, or other areas of high conservation or ecological value.
  • Refrain from dumping mine wastes into the ocean, rivers, lakes, or streams.
  • Ensure that projects do not contaminate water, soil, or air with sulfuric acid drainage or other toxic chemicals.
  • Cover all costs of closing down and cleaning up mine sites.
  • Fully disclose information about social and environmental effects of projects.
  • Allow independent verification of the above.
  • Target has taken a huge step by declaring they will not sell “dirty gold.” Being such a large U.S. retailer, they will surely influence others to buy from responsible mining companies. Hopefully, soon we will have access to easy alternatives and the gold industry will no longer harm the lives of those involved.

    Related Stories:

    Smartphones: The New Blood Diamonds?

    Hundreds Of Nigerian Children Poisoned by Gold Mining Operations

    Lady Gaga Reportedly Ends Bad Romance with Target Over Political Donations


    Photo Credit:


    Nonya B.
    Michael hankins6 years ago

    Sounds good but will change nothing the bullion market will buy gold no matter where it comes from, once its melted and poured it all looks the same.mankind as long as world banking and strictly profit driven corporations are alive and well mankind will never abandon there greed.

    Terry V.
    Terry V6 years ago


    Beth Wilkerson
    Beth Wilkerson6 years ago

    Thank you Target. Please continue working toward a better world.

    Michael T.
    Michael T7 years ago

    guess they changed their minds or outright lied in the first place

    Rolf Karlsson
    Past Member 8 years ago

    good news. More should follow suit

    Eva C.
    Eva C.8 years ago

    good news

    Past Member
    Past Member 8 years ago

    Next stop - Israeli Blood Diamonds!

    Iona Kentwell
    Iona Kentwell8 years ago

    Let's celebrate the victories, take time to be happy and grateful. This is a wonderful decision by Target. I hope this is a global decision. Even if it only affects a very tiny percentage of sales it sends a message, people notice, people care and they will put their dollar where there heart is. Maybe another company will make this choice and then another and another. And so hope remains.

    Norma V.
    Norma Villarreal8 years ago

    dirty gold,,,dirty politics...we have to start somewhere.

    Sigrun B.
    Siggy Buckley8 years ago

    Kudos to all involved! 'm so happy I'm signing almost every petition that comes my way (for a worthy cause). They DO work in s spite of claiming online petitions don't.I will keep it up and spread the word.