Want to Invest in Plant-Based Meat? ‘Beyond Meat’ May Be Going Public

If you’ve been researching ways to invest in plant-based food development, you’ve probably come up dry. There aren’t many opportunities out there yet — well, unless you’re made of money like Bill Gates, Richard Branson, Leonardo DiCaprio or Twitter co-founders Biz Stone and Evan Williams.

The regular investors of the world have had to bide their time. That wait, however, may finally be over.

CNBC reports that Beyond Meat may be going public. The company has reportedly hired J.P. Morgan, Goldman Sachs and Credit Suisse to develop an initial public offering, or IPO.

An IPO represents the first time a company sells stock to the public. If an IPO occurs, Beyond Meat will be the first alternative meat developer to take this step. It’s truly a watershed moment for plant-based foods.

Up to now, Beyond Meat grew because of the influx of funds from a few smart, rich investors and due to the quality of the company’s popular products. Now Beyond Meat is ready to spread its wings and expand exponentially.

Photo credit: Beyond Meat

Photo credit: Beyond Meat

To put this moment in perspective, look at how meat sales compare to those of meat alternatives. Processed meat sales grew in 2017 by 2 percent, while the sale of meat alternatives jumped by 22 percent, according to Euromonitor.

Even Tyson Foods, the biggest meat processor in the world, owns 5 percent of Beyond Meat. Meat producers are beginning to realize that plant-based protein is monumental today. The smart ones want to shift from meat production to protein production.

It’s no wonder a company like this is now ready to take a giant step forward as a publicly traded entity.

Beyond Meat, founded in 2009, is based in Los Angeles. More than 32,000 grocery stores and restaurants in the U.S. carry its products, which range from the realistic Beyond Burger to hamburger crumbles and faux chicken strips.

The company’s been in the news quite a bit recently, all in good way:

  • The UN jointly awarded Beyond Meat and the Impossible Burger its 2018 “Champion of the Earth” award in Science for delivering environmentally sustainable choices to consumers
  • Del Taco became the first drive-through fast food chain to partner with Beyond Meat
  • A&W Canada introduced the Beyond Burger to its menu in July 2018 — and promptly sold out nationwide
  • Luna Grill, a California chain, reported that the Beyond Burger outsold grass-fed beef burgers by 40 percent

Does Beyond Meat have any plans to seek further private investors? It seems not.

“I’d love to because it allows really great people to get behind the brand,” CEO Ethan Brown  told Plant Based News earlier this year. “The challenge is we’re sort of tapering down that phase of the business, so we’re unlikely to do another private round.”

For those looking to invest in sustainable products and companies, Beyond Meat may well fit the bill. A University of Michigan peer-reviewed lifecycle analysis indicated that production of the Beyond Burger uses 99 percent less water, 93 percent less land, 46 percent less energy and 90 percent less greenhouse gas emissions than beef.

The developers at Beyond Meat aren’t sitting on their laurels, either. They’re looking at other ways to make meat alternatives the best they can be.

Chuck Muth, Beyond Meat’s chief growth officer, told FoodIngredientsFirst:

We have actually moved on to other alternative proteins. We are using pea protein, but in the future, we will be using mung bean, brown rice and potato protein too. We do have an innovation pipeline and will continue to innovate in the animal protein space with plant-based alternatives.

Keep an eye out for the day vegan meat finally arrives on the American stock exchange. It’s historic — and a terrific indicator of how far plant-based foods have really come.

Photo Credit: Getty Images


Vincent T
Vincent T2 months ago


JoAnn P
JoAnn P2 months ago

Thank you for this very interesting article.

Emma L
Ellie L2 months ago

thank you

Shri S
Shri Shah4 months ago

nice recipe of burger

peitse w
peitse w4 months ago

yes i would definitely invest in this.

Anna R
Anna R4 months ago

thank you

John W
John W4 months ago


Andrea M
Aa M4 months ago


Barbara S
Barbara S4 months ago

thanks for sharing

Michael Friedmann
Michael Friedmann4 months ago

Thank You for Sharing This !!!