The Courage To Be Uncool

I have never been one of the cool kids, mostly because I was never willing to adapt to the ever-evolving shapeshifter that is ďcoolnessĒ at the expense of being who I really am.

Yet, even now, I notice the pressure to play it cool and the battle that goes on in my own psyche. Particularly in my line of work, many in my professional peer group are supremely cool.† They wear the right toe-crunching, sexy, styliní shoes and coif their hair just so.† They slip in under the velvet rope at the VIP lounges, while sipping on the right trendy cocktails.† The way they write and the things they blog about and how they communicate and who they hang out with and the very air of how they present themselves – on stage and in life – is just so damn cool.

Iím not prone to making comparisons, but itís enough to make even the most secure girl feel uncool in her comfy brown Teva Mary Janes with her hair in a ponytail.

Being A Chameleon

Ten years ago, I was on for all of three days and met not only my current husband but also this really cool guy who used to work at Studio 54, who was so hot I could hardly breathe around him.† I really liked cool, hot dude, but my antennae went up when cool, hot dude said to me on our first date, ďIím like a chameleon.† I can adapt myself to any situation so I fit right in.Ē

While this skill sounded handy – even enviable on one level – I found myself feeling distrustful.† Not until that moment did I realize that I wanted to be with the kind of man who was himself all the time, whether he was at the White House, at the Oscars, at a soup kitchen, at the company Christmas party, at church, at home with his family, or hanging at the local pub with the guys. †Any guy who could adapt himself to be cool, whether he was hanging with supermodels or preschool kids, didnít ring quite true for me.

So as attractive as I found cool, hot dude, I wound up choosing to be with Matt, who is the same down-to-earth, unpretentious, goofy, adorable, essentially uncool Matt, whether heís watching my daughterís Waldorf school play, hanging in the green room with me at the Hay House conference, hosting Easter for the neighbors with me, or eating lunch at French Laundry in Napa Valley, where they made him wear one of the stodgy blue coats with gold buttons they reserve for the uncool guys who show up not knowing itís jacket-only.

When Cool Becomes A Mask

I have nothing against cool people. In fact, I have great admiration for those who are authentically cool – they just embody cool naturally and you can tell itís not an act at all.

I am not one of those people – and never will be.† I want to rub their heads and hope a little of it rubs off on me. So far, it hasnít worked because thatís just not me.

But I suspect naturally cool people are rare. The rest are all trying to hit the bullseye of a constantly moving target of coolness, which means staying on top of trends, comparing yourself to others, sacrificing what you really love for what you think others love, and essentially selling your soul for the price of admission into the cool zone.

Itís a heavy price to pay.

Cool can become a mask that covers up the real you, hopefully replacing the real you with someone others consider more socially acceptable. Cool can become your cover, and as long as youíre cool enough, you might spend the rest of your life protecting the real you from ever getting seen – and possibly rejected.

I Am Not CoolÖ

I donít wear the right shoes. I wear the ones that feel good.

I hang out with the people I love, not the people who might improve my social status.

If I care about someone, I donít play games. I tell them, even when I know it makes me look uncool, and even when Iím not sure if the affection is reciprocated.

I say what I think, not what I think others want me to say.

I vote for who I respect, not who others think I should vote for.

I sometimes meditate cross-legged and closed-eyed in public, even though I know it makes me look like a hippie freak from California (I am).

Iíve had the same Jennifer Aniston haircut from her early†Friends days for almost two decades because it looks good on me. Iíd probably still have a Farrah Fawcett haircut and a perm if it had ever looked good on me (it didnít.)

I sometimes order the duck when Iím eating out with vegans.

I wear clothes that are five seasons old and completely out of style, just because I still love them.

The guy who just waxed my skis raised an eyebrow because my skis arenít parabolic enough to look like I bought them in the last decade (I didnít), but theyíre also not vintage enough to be cool on Retro Ski Day.

I yell ďWHEEEE!!!!Ē when Iím skiing down the hill in my uncool skis just because it feels so good.

I do cartwheels on the beach when Iím way too old to do cartwheels.

I donít buy my daughterís birthday cake at the cool bakery where the cool mamas go.

I donít get invited to the cool parties in my hometown.

I donít have the perfect comeback when someone insults me. I just look openly hurt because I am.

I donít look cool when I cry, which is often.

I sometimes snort when I laugh hard, which is often.

But Uncool Can Be Cool

I may not be cool, but Iíve kept the promise I made to myself six years ago to be unapologetically ME – 100% of the time – and in my opinion, that’s pretty dang cool. Personally, I love people who let their freak flag fly, even when it flies against the norm. For me, it just doesn’t get any cooler.

Being uncooly cool isnít always easy. Often, I feel tempted to pretend to be cooler than I am so I wonít feel like such a misfit or wind up hurt. Like everyone else, I want to be loved and accepted. I long to belong.

But not at the price of selling out who I am and replacing the real me with some plastic version constantly recreated to fit todayís elusive cool factor (which you can guarantee is different than yesterdayís).

I finally realized that it takes real courage to be unapologetically uncool – and that thereís really nothing cooler in my book than someone brave enough to be who they really are, even when it flies in the face of everything popular culture commands you to be.

Come Out Of The Closet

If youíre one of those naturally cool people who just radiates coolness when youíre being completely authentic, more power to ya! High five (or is that uncool?)

But if youíre more like me – uncool and cool with it – will you please raise your hand? Come out of the closet, my love. Let us see your real face. Tell us how uncool you are – and be unapologetic about it. Forget that – be flippiní PROUD of your uncoolness – because it takes courage to be uncool – and thereís nothing sexier than that.

Proud to be uncool,


Lissa Rankin, MD: Founder of†, author of Mind Over Medicine: Scientific Proof You Can Heal Yourself (Hay House, 2013),†TEDx speaker, and health care revolutionary.†Join her newsletter list for free guidance on healing yourself, and check her out on†Twitter and†Facebook.



Siti F.
Siti Fatimah S5 years ago

I am uncool, I am me and I am proud.

Sarah M.
Sarah M5 years ago

Awesome! I'm right there with you! Thanks.

Monica Q.
Monica Q5 years ago

Nice to know there are people alike!

Lika S.
Lika P5 years ago

Well, *I* think you're cool because you like to be you, and not pretend to be someone else. That confidence, that yen to not sell your self out to join "the Joneses" or to try to hang with the "popular crowd" is what's uncool in MY book.

I'm the same way, and well, you know, I can't be anyone else, because they're already taken. So I will be me, because I'm what I'm best at.

A toast to the coolness of being uncool, because at heart, we're cool anyway.

Silas Garrett
Silas Garrett5 years ago

"Cool" is rather subjective, I think.

Sandy Erickson
Sandy Erickson5 years ago

Ode to uncool.

Rachel R.
Rachel R5 years ago

Not being cool is something I have always had a love-hate relationship with. I love being me, but sometimes I would just like to feel accepted and judged by the majority. At least the people who I really care about mostly accept me just as I am.

paul m.
paul m5 years ago

I hate that expression " cool" it applys to the weather, a drink, I'm uncool because I'm not wearing the in-fashion clothes,so if I'm cool,does that mean I'm hot ?I could go around and around but that would make me cool whereas I think I'm uncool,but,,,,!!

Velmapearl Hawkins
Velma Hawkins5 years ago


ii q.
g d c5 years ago