Want to Provide Safe Water to Needy Children? Put Down Your Phone

We reach for our phones throughout the day to send texts and tweets, read emails, check the weather and perform a multitude of other tasks. Smartphones are so ingrained in daily life that it’s not surprising that addiction to such devices is on the rise. So what would it take for you to ignore your cellphone?

UNICEF hopes the promise of clean water for a needy child will be the trick.

As part of a new initiative from its Tap Project, sponsors will donate a dollar for every 10 minutes you don’t touch your phone — enough to provide a day’s worth of water to a child.

There are 768 million people worldwide who don’t have access to clean water, according to UNICEF, and 1,400 children die from diseases linked to unsafe water each day.

In short, by putting down your non-vital smartphone, you can provide someone with water vital to their survival.

The Tap Project has been in existence since 2007 and is more than just a smartphone campaign. It’s part of UNICEF’s seventh Millennium Development Goal, which aims to half the number of people without access to safe water by 2015.

To participate, go to UnicefTapProject.org on your phone’s Web browser and follow the instructions.

When your phone is steady, click to start the clock. If you accidentally nudge your phone — or pick it up to reply to a text message — you have a 10-second window to set it back down to keep the ticker running.

Article by Laura Moss


Photo by John.Karakatsanis




Lynn C.
Lynn C3 years ago

No cell phone

Danuta Watola
Danuta Watola3 years ago

Thanks for sharing

Ganaisha Calvin
Ganaisha Calvin3 years ago

amazing idea

Sue L.
Sue L3 years ago

Great idea but I don't have a smartphone. I guess that means my cell phone is a dummy :-)

Fi T.
Past Member 3 years ago

Tech time out

John S.
Past Member 3 years ago

Or click http://www.caretoclick.com/help-provide-clean-drinking-water/donate-clicks-likes-and-tweets-to-create-clean-drinking-water for 2 days watre, and watch a video at http://www.clickforyourcharity.org/ to provide 7 days water.

David W.
David W3 years ago


Sue H.
Sue H3 years ago

Good idea but I don't have a cell phone.

Ellie K.
Ellie K3 years ago

got the app :)

Alexandra Bruno
Alexandra Bruno3 years ago